Apple’s seven-minute tour shows off what’s new in the iPhone 13

If you need a refresher.

By Mitchell Clark

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iphone 13 tour

Apple released a seven-and-a-half-minute video to act as a guided tour of the iPhone 13 and 13 Pro’s features, and to make the differences in the lineup clearer. In the clip, Apple also goes through some of the phone’s new video and camera features like cinematic mode, photographic styles, and macro photography, and emphasizes the phones’ increased battery life .

The video doesn’t really give us any new info, but it does give us more (obviously very carefully crafted) footage of the iPhone 13 outside of a blank black or white background.

Here’s a good idea of what your fancy iPhone 13 Pros will look like covered in iced tea.

Also, the video has a particularly funny scene , meant to show off the phone’s durability, where a skateboarder crashes and sets off a Three Stooges-esque cascade of accidents.

If you’ve been soaking in all the iPhone 13 info this week, you’ll probably be fine giving the video a skip, but it’s a nice refresher if you’ve only casually been paying attention and are considering pre-ordering today .

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Apple Shares Guided Video Tour of iPhone 13 and 13 Pro

Apple today published a seven minute video positioned as a tour of the iPhone 13 and 13 Pro, with the walkthrough coinciding with the pre-orders that are now live.

Apple suggests the video will help users choose the iPhone that's the right fit for them.

Find the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max as we explore the incredible new features, sizes, and colors available.

The ‌iPhone 13‌ and 13 Pro models are available for purchase as of today, and pricing starts at $699 for the ‌iPhone 13‌ mini and goes up to a $1099 starting price for the ‌iPhone 13‌ Pro Max.

Customers who pre-order today can expect to get their devices starting on Friday, September 24.

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Top Rated Comments

orbital~debris Avatar

That cinematic blur is just awful. (2:16) It makes me laugh how ****** is. Calling this cinematic? and fullhd only? This is for kids.

omizzle Avatar

camera camera camera, all are crappy and most people don’t give a thing about focus pull. however is serous about video doesn’t use a phone. What we need is to get rid of that stupid notch at the top of the display. How many more years we need to wait for that? The competition is making foldable display and Apple can’t even get a full display coverage without the notch. And when it comes to specs they only selectively point out things. We want to know what the amount of ram is inside compared with last year’s phones. Same display as last year except for higher refresh rates which again most people don’t care. And new colors, how stupid apple think consumers are? Apple: if you don’t have a new phone you don’t need to repackage to release it every year. It would be more ethical to enable some of these features in iOS updates and bring a substantially better phone next year

Serban55 Avatar

camera camera camera, all are crappy and most people don’t give a thing about focus pull. What we need is to get rid of that stupid notch at the top of the display

usagora Avatar

Whoever’s serous about camera and video doesn’t use an iPhone to make videos

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Apple shares in-depth ‘guided tour’ of iPhone 13 and iPhone 13 Pro [Video]

Avatar for Michael Potuck

After opening up preorders for the iPhone 13 lineup, Apple has shared a new in-depth video diving into the new features and benefits of its latest smartphones from the new camera advancements, ProMotion 120Hz display, battery life, and more.

Filmed from Apple’s LA Tower Theatre store, the new detailed iPhone 13 walkthrough is a seven-minute look into what the new smartphones bring to the table.

Highlights include looking at the new Cinematic mode video feature, improved low-light camera performance, 3x optical zoom, durability and water resistance, battery and display, ProMotion on the iPhone 13 Pro and Pro Max, and more.

  • iPhone 13 and iPhone 13 Pro: 5 reasons to upgrade
  • iPhone 13 vs. iPhone 13 Pro: Which should you buy?

The video tour offers a really high production value with the new features shown off in real-world examples.

Apple’s also included helpful chapter markers for the various sections of the video guide. Check out the full iPhone 13 tour below:

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The iPhone 13 is expected to come this fall. Her…

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Apple shows off the iPhone 13 and iPhone 13 Pro in new guided tour

Today, the iPhone 13 mini , iPhone 13 , iPhone 13 Pro , and iPhone 13 Pro Max went up for pre-order. While Apple’s shipping windows have slipped back to October for the majority of variants, third-party retailers might still be able to get your new phone to you on launch day. Which is September 24. And if you needed some extra time to make a decision on the matter, Apple’s here to help try and convince you to upgrade.

On its official YouTube channel, Apple has uploaded what it calls a guided tour of the four new iPhone 13 models. It’s a relatively quick video, all things considered. It only measures in at just under seven and a half minutes. But in that timeframe we get to see an Apple Store representative show us the new handsets in Apple’s Tower Theatre in Los Angeles, California.

The guided tour starts off with the hardware, talking about sizes and colors. And then from there it’s all about the features that make the iPhone 13 lineup stand out. The store rep tells us about the video capture capabilities in the new handsets, whether it’s from the advanced dual-camera setup in the iPhone 13 mini and iPhone 13, or the triple camera setup in the iPhone 13 Pro and iPhone 13 Pro Max.

The guided tour touches on several different aspects of the new smartphones, including Cinematic mode, better low-light performance, and more. Then we get a breakdown of the iPhone 13 lineup’s overall durability, battery life and the upgraded displays, ProMotion, and much more. Unsurprisingly, the guided tour closes out with more photography details.

You can check out the new guide tour in the video above.

Did you already pre-order your iPhone 13? If so, which model did you go with?

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Apple gives us a guided tour of iPhone 13 and 13 Pro ahead of launch

By Killian Bell • 4:14 am, September 20, 2021

  • Top stories

iPhone 13 guided tour video

Itching to get your hands on iPhone 13 and 13 Pro ? There’s no way to make your preorder arrive earlier, unfortunately. But it is possible to take a deeper look at what you have to look forward to with Apple’s new guided tour video.

The seven-minute feature, uploaded to YouTube over the weekend, highlights the differences between each of the four iPhone 13 variants, and provides a look at new features like Cinematic mode , ProMotion, and lots more.

A guided tour of iPhone 13 and 13 Pro

You might be struggling to decide whether it’s really worth upgrading to iPhone 13 this year. Apple’s newest handsets look a lot like their predecessors on the outside, and they’re not that much different on the inside, either.

But there are a number of new features that might make iPhone 13 — and 13 Pro, in particular — a must-have refresh for you. Especially if you’re a keen iPhone photographer who wants the best possible camera performance.

That’s where a lot of the improvements lie for iPhone 13, as you’ll see in Apple’s guided tour video. Other highlights include the brilliantly smooth ProMotion screen on Pro models, and the much-improved battery life.

Preorder iPhone 13 today

Apple’s video probably won’t change your mind if you’ve already decided you’re going to skip this year’s iPhone refresh. But if you are planning to upgrade and you’re struggling to choose which model to go for, it may prove helpful.

We think you should opt for iPhone 13 Pro over one of the standard models. With its improved Telephoto lens, macro photography support, and ProMotion display, it looks like a much better device than its more affordable siblings.

You can preorder iPhone 13 and 13 Pro today before they make their official debuts this Friday, September 24. But be warned: Shipping dates for all models have now slipped, so new customers face a lengthy wait for delivery. If you didn’t already place your preorder, your best bet might be to check availability on launch day at your local Apple store.

Daily round-ups or a weekly refresher, straight from Cult of Mac to your inbox.

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iphone 13 tour

Apple shares a new 'guided tour of iPhone 13 & iPhone 13 Pro' video on pre-order day

Iphone 13 Display

What you need to know

  • Apple has shared a new video giving us all a 'guided tour' of the new iPhones.
  • The almost eight-minute video covers screens, batteries, and more.

Apple has just published the world's first iPhone 13 and iPhone 13 Pro review — of sorts. Shared to YouTube, a new almost eight-minute video sees Apple take us on a guided tour of the new iPhones, and it's a blast.

Throughout the video, we're shown details relating to the new camera capabilities, including video. We're also told about new batteries and displays, too.

The video is a great explainer for anyone who hasn't seen the announcement video, too. Check it out!

Find the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max as we explore the incredible new features, sizes, and colors available.Learning about the new models and the differences between them will help you decide which is the right one for you.

Each chapter of the video is clearly marked and viewers can skip back and forth to find the sections they need to check out or rewatch, too.

Apple's new iPhones are available for pre-order now and go on sale next Friday, September 24. These are the best iPhones yet, and this video does a great job of showing why that's the case.

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Apple shares new iPhone 13 and 13 Pro guided tour video

18th September, 2021 at 6:58 pm by Divi

  • Apple has uploaded a new YouTube video detailing the new iPhone 13 models.
  • The video serves as a way for users to determine which model to get.

Find the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max as we explore the incredible new features, sizes, and colors available.

The new iPhone 13 lineup is available for preorders on Apple’s website now and will be available in stores on the 24th. The models start as low as $699 for the iPhone 13 mini and range up to the $1099 starting price of the iPhone 13 Pro Max. Learn more about the new iPhone 13 lineup here .

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No alt supplied for Image

iPhone 13 Pro - Technical Specifications

Year introduced : 2021

Identify your iPhone model

Sierra Blue

Alpine Green

Ceramic Shield front, Textured matte glass back and stainless steel design

Size and Weight 2

Width: 2.82 inches (71.5 mm)

Height: 5.78 inches (146.7 mm)

Depth: 0.30 inch (7.65 mm)

Weight: 7.19 ounces (204 grams)

Super Retina XDR display with ProMotion

6.1‑inch (diagonal) all‑screen OLED display

2532‑by‑1170-pixel resolution at 460 ppi

ProMotion technology with adaptive refresh rates up to 120Hz

HDR display

Wide color (P3)

Haptic Touch

2,000,000:1 contrast ratio (typical)

1000 nits max brightness (typical); 1200 nits max brightness (HDR)

Fingerprint-resistant oleophobic coating

Support for display of multiple languages and characters simultaneously

The iPhone 13 Pro display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches diagonally (actual viewable area is less).

Splash, Water, and Dust Resistant 3

Rated IP68 (maximum depth of 6 meters up to 30 minutes) under IEC standard 60529

A15 Bionic chip

New 6‑core CPU with 2 performance and 4 efficiency cores

New 5‑core GPU

New 16‑core Neural Engine

Pro 12MP camera system: Telephoto, Wide, and Ultra Wide cameras

Telephoto: ƒ/2.8 aperture

Wide: ƒ/1.5 aperture

Ultra Wide: ƒ/1.8 aperture and 120° field of view

3x optical zoom in, 2x optical zoom out; 6x optical zoom range

Digital zoom up to 15x

Night mode portraits enabled by LiDAR Scanner

Portrait mode with advanced bokeh and Depth Control

Portrait Lighting with six effects (Natural, Studio, Contour, Stage, Stage Mono, High‑Key Mono)

Dual optical image stabilization (Telephoto and Wide)

Sensor‑shift optical image stabilization (Wide)

Six‑element lens (Telephoto and Ultra Wide); seven‑element lens (Wide)

True Tone flash with Slow Sync

Panorama (up to 63MP)

Sapphire crystal lens cover

100% Focus Pixels (Wide)

Deep Fusion

Smart HDR 4

Photographic Styles

Macro photography

Apple ProRAW

Wide color capture for photos and Live Photos

Lens correction (Ultra Wide)

Advanced red‑eye correction

Photo geotagging

Auto image stabilization

Image formats captured: HEIF and JPEG

Video Recording

Cinematic mode for recording videos with shallow depth of field (in 1080p at 30 fps)

HDR video recording with Dolby Vision up to 4K at 60 fps

4K video recording at 24 fps, 25 fps, 30 fps, or 60 fps

1080p HD video recording at 25 fps, 30 fps, or 60 fps

720p HD video recording at 30 fps

ProRes video recording up to 4K at 30 fps (1080p at 30 fps for 128GB storage)

Macro video recording, including slo-mo and time‑lapse

Dual optical image stabilization for video (Telephoto and Wide)

Sensor‑shift optical image stabilization for video (Wide)

Digital zoom up to 9x

True Tone flash

QuickTake video

Slo‑mo video support for 1080p at 120 fps or 240 fps

Time‑lapse video with stabilization

Night mode Time‑lapse

Cinematic video stabilization (4K, 1080p, and 720p)

Continuous autofocus video

Take 8MP still photos while recording 4K video

Playback zoom

Video formats recorded: HEVC, H.264, and ProRes

Stereo recording

TrueDepth Camera

12MP camera

ƒ/2.2 aperture

Animoji and Memoji

Slo‑mo video support for 1080p at 120 fps

Lens correction

Retina Flash

Enabled by TrueDepth camera for facial recognition

Pay with your iPhone using Face ID in stores, within apps, and on the web

Send and receive money in Messages with Apple Cash 4

Complete purchases made with Apple Pay on your Mac

Pay for your ride using Express Transit 5

Learn more about Apple Pay

Learn more about Apple Cash

Cellular and Wireless

Model A2483 *

5G NR (Bands n1, n2, n3, n5, n7, n8, n12, n20, n25, n28, n29, n30, n38, n40, n41, n48, n66, n71, n77, n78, n79)

5G NR mmWave (Bands n258, n260, n261)

FDD-LTE (Bands 1, 2, 3, 4, 5, 7, 8, 11, 12, 13, 14, 17, 18, 19, 20, 21, 25, 26, 28, 29, 30, 32, 66, 71)

TD-LTE (Bands 34, 38, 39, 40, 41, 42, 46, 48)

CDMA EV-DO Rev. A (800, 1900 MHz)

UMTS/HSPA+/DC-HSDPA (850, 900, 1700/2100, 1900, 2100 MHz)

GSM/EDGE (850, 900, 1800, 1900 MHz)

Model A2484 *

5G (sub‑6 GHz and mmWave) with 4x4 MIMO 6

Gigabit LTE with 4x4 MIMO and LAA 6

Wi‑Fi 6 (802.11ax) with 2x2 MIMO

Bluetooth 5.0 wireless technology

Ultra Wideband chip for spatial awareness 7

NFC with reader mode

Express Cards with power reserve

For details on 5G and LTE support, contact your carrier and see apple.com/iphone/cellular .

Built-in GPS, GLONASS, Galileo, QZSS, and BeiDou

Digital compass

iBeacon microlocation

Video Calling 8

FaceTime video calling over cellular or Wi‑Fi

FaceTime HD (1080p) video calling over 5G or Wi‑Fi

Share experiences like movies, TV, music, and other apps in a FaceTime call with SharePlay

Screen sharing

Portrait mode in FaceTime video

Spatial audio

Voice Isolation and Wide Spectrum microphone modes

Optical zoom with rear‑facing camera

Audio Calling 8

FaceTime audio

Voice over LTE (VoLTE) 6

Wi‑Fi calling 6

Audio Playback

Supported formats include AAC, MP3, Apple Lossless, FLAC, Dolby Digital, Dolby Digital Plus, and Dolby Atmos

Spatial audio playback

User‑configurable maximum volume limit

Video Playback

Supported formats include HEVC, H.264, and ProRes

HDR with Dolby Vision, HDR10, and HLG

Up to 4K HDR AirPlay for mirroring, photos, and video out to Apple TV (2nd generation or later) or AirPlay 2–enabled smart TV

Video mirroring and video out support: Up to 1080p through Lightning Digital AV Adapter and Lightning to VGA Adapter (adapters sold separately) 9

Use your voice to send messages, set reminders, and more

Activate hands‑free with only your voice using “Hey Siri”

Use your voice to run shortcuts from your favorite apps

Learn more about Siri

External Buttons and Connectors

No alt supplied for Image

Front camera

Side button

Lightning connector

Volume buttons

Ring/Silent switch

Rear cameras

LiDAR Scanner

Power and Battery 11

Video playback: Up to 22 hours

Video playback (streamed): Up to 20 hours

Audio playback: Up to 75 hours

Built‑in rechargeable lithium‑ion battery

MagSafe wireless charging up to 15W 12

Qi wireless charging up to 7.5W 12

Charging via USB to computer system or power adapter

Fast-charge capable: Up to 50% charge in around 30 minutes 13 with 20W adapter or higher (available separately)

Wireless charging up to 15W 12

Magnet array

Alignment magnet

Accessory Identification NFC

Magnetometer

Three‑axis gyro

Accelerometer

Proximity sensor

Ambient light sensor

Operating System

iOS is the world’s most personal and secure mobile operating system, packed with powerful features and designed to protect your privacy.

See what’s new in iOS

iPhone User Guide

Accessibility

Built-in accessibility features supporting vision, mobility, hearing, and cognitive disabilities help you get the most out of your iPhone.

Learn more about Accessibility

Features include:

Voice Control

RTT and TTY support

Siri and Dictation

Type to Siri

Switch Control

Closed Captions

AssistiveTouch

Spoken Content

Built-in Apps

iTunes Store

Voice Memos

Free Apps from Apple

Pages, Numbers, Keynote, iMovie, GarageBand, Clips, and Apple Store app are preinstalled.

Apple Store

iTunes Remote

Dual SIM (nano‑SIM and eSIM) 14

Dual eSIM support 14

iPhone 13 Pro and iPhone 13 Pro Max are not compatible with existing micro‑SIM cards.

eSIM not supported in all regions. Learn more about eSIM on iPhone .

Rating for Hearing Aids

Mail attachment support.

Viewable document types

.jpg, .tiff, .gif (images); .doc and .docx (Microsoft Word); .htm and .html (web pages); .key (Keynote); .numbers (Numbers); .pages (Pages); .pdf (Preview and Adobe Acrobat); .ppt and .pptx (Microsoft PowerPoint); .txt (text); .rtf (rich text format); .vcf (contact information); .xls and .xlsx (Microsoft Excel); .zip; .ics; .usdz (USDZ Universal)

System Requirements

Apple ID (required for some features)

Internet access 15

Syncing to a Mac or PC requires:

macOS Catalina 10.15 or later using the Finder

macOS El Capitan 10.11.6 through macOS Mojave 10.14.6 using iTunes 12.8 or later

Windows 7 or later using iTunes 12.10.10 or later (free download from itunes.com/download )

Environmental Requirements

Operating ambient temperature: 32° to 95° F (0° to 35° C)

Nonoperating temperature: −4° to 113° F (−20° to 45° C)

Relative humidity: 5% to 95% noncondensing

Operating altitude: tested up to 10,000 feet (3000 m)

Language support

English (Australia, Canada, India, Singapore, UK, U.S.), Chinese (Simplified, Traditional, Traditional Hong Kong), French (Canada, France), German, Italian, Japanese, Korean, Spanish (Latin America, Mexico, Spain), Arabic, Catalan, Croatian, Czech, Danish, Dutch, Finnish, Greek, Hebrew, Hindi, Hungarian, Indonesian, Malay, Norwegian, Polish, Portuguese (Brazil, Portugal), Romanian, Russian, Slovak, Swedish, Thai, Turkish, Ukrainian, Vietnamese

QuickType keyboard support

English (Australia, Canada, India, Singapore, UK, U.S.), Chinese - Simplified (Handwriting, Pinyin QWERTY, Pinyin 10 Key, Shuangpin, Stroke), Chinese - Traditional (Cangjie, Handwriting, Pinyin QWERTY, Pinyin 10 Key, Shuangpin, Stroke, Sucheng, Zhuyin), French (Belgium, Canada, France, Switzerland), German (Austria, Germany, Switzerland), Italian, Japanese (Kana, Romaji), Korean (2-Set, 10 Key), Spanish (Latin America, Mexico, Spain), Ainu, Albanian, Amharic, Arabic (Modern Standard, Najdi), Armenian, Assamese, Assyrian, Azerbaijani, Bangla, Belarusian, Bodo, Bulgarian, Burmese, Cantonese - Traditional (Cangjie, Handwriting, Stroke, Sucheng), Catalan, Cherokee, Croatian, Czech, Danish, Dhivehi, Dogri, Dutch, Emoji, Estonian, Faroese, Filipino, Finnish, Flemish, Fula (Adlam), Georgian, Greek, Gujarati, Hawaiian, Hebrew, Hindi (Devanagari, Latin, Transliteration), Hungarian, Icelandic, Igbo, Indonesian, Irish Gaelic, Kannada, Kashmiri (Arabic, Devanagari), Kazakh, Khmer, Konkani (Devanagari), Kurdish (Arabic, Latin), Kyrgyz, Lao, Latvian, Lithuanian, Macedonian, Maithili, Malay (Arabic, Latin), Malayalam, Maltese, Manipuri (Bangla, Meetei Mayek), Maori, Marathi, Mongolian, Navajo, Nepali, Norwegian (Bokmål, Nynorsk), Odia, Pashto, Persian, Persian (Afghanistan), Polish, Portuguese (Brazil, Portugal), Punjabi, Rohingya, Romanian, Russian, Sanskrit, Santali (Devanagari, Ol Chiki), Serbian (Cyrillic, Latin), Sindhi (Arabic, Devanagari), Sinhala, Slovak, Slovenian, Swahili, Swedish, Tajik, Tamil (Anjal, Tamil 99), Telugu, Thai, Tibetan, Tongan, Turkish, Turkmen, Ukrainian, Urdu, Uyghur, Uzbek (Arabic, Cyrillic, Latin), Vietnamese, Welsh

QuickType keyboard support with autocorrection

Arabic (Modern Standard), Arabic (Najdi), Bangla, Bulgarian, Catalan, Cherokee, Chinese - Simplified (Pinyin QWERTY), Chinese - Traditional (Pinyin QWERTY), Chinese - Traditional (Zhuyin), Croatian, Czech, Danish, Dutch, English (Australia), English (Canada), English (India), English (Japan), English (Singapore), English (UK), English (U.S.), Estonian, Filipino, Finnish, Dutch (Belgium), French (Belgium), French (Canada), French (France), French (Switzerland), German (Austria), German (Germany), German (Switzerland), Greek, Gujarati, Hawaiian, Hebrew, Hindi (Devanagari), Hindi (Transliteration), Hungarian, Icelandic, Indonesian, Irish Gaelic, Italian, Japanese (Kana), Japanese (Romaji), Korean (2-set), Latvian, Lithuanian, Macedonian, Malay, Marathi, Norwegian (Bokmål), Norwegian (Nynorsk), Persian, Persian (Afghanistan), Polish, Portuguese (Brazil), Portuguese (Portugal), Punjabi, Romanian, Russian, Serbian (Cyrillic), Serbian (Latin), Slovak, Slovenian, Spanish (Latin America), Spanish (Mexico), Spanish (Spain), Swedish, Tamil (Anjal), Tamil (Tamil 99), Telugu, Thai, Turkish, Ukrainian, Urdu, Vietnamese

QuickType keyboard support with predictive input

English (Australia, Canada, India, Singapore, UK, U.S.), Chinese (Simplified, Traditional), French (Belgium, Canada, France, Switzerland), German (Austria, Germany, Switzerland), Italian, Japanese, Korean, Spanish (Latin America, Mexico, Spain), Arabic (Modern Standard, Najdi), Cantonese (Traditional), Dutch, Hindi (Devanagari, Latin), Portuguese (Brazil, Portugal), Russian, Swedish, Thai, Turkish, Vietnamese

QuickType keyboard support with multilingual input

English (U.S.), English (Australia), English (Canada), English (India), English (Singapore), English (UK), Chinese - Simplified (Pinyin), Chinese - Traditional (Pinyin), French (France), French (Belgium), French (Canada), French (Switzerland), German (Germany), German (Austria), German (Switzerland), Italian, Japanese (Romaji), Portuguese (Brazil), Portuguese (Portugal), Spanish (Spain), Spanish (Latin America), Spanish (Mexico), Dutch (Belgium), Dutch (Netherlands), Hindi (Latin)

QuickType keyboard support with contextual suggestions

English (U.S.), English (Australia), English (Canada), English (India), English (Singapore), English (UK), Chinese (Simplified), French (Belgium), French (Canada), French (France), French (Switzerland), German (Austria), German (Germany), German (Switzerland), Italian, Spanish (Latin America), Spanish (Mexico), Spanish (Spain), Arabic (Modern Standard), Arabic (Najdi), Dutch (Belgium), Dutch (Netherlands), Hindi (Devanagari), Hindi (Latin), Russian, Swedish, Portuguese (Brazil), Turkish, Vietnamese

QuickPath keyboard support

English (U.S.), English (Australia), English (Canada), English (India), English (Singapore), English (UK), Chinese (Simplified), French (Canada), French (France), French (Switzerland), German (Austria), German (Germany), German (Switzerland), Italian, Spanish (Latin America), Spanish (Mexico), Spanish (Spain), Portuguese (Brazil), Portuguese (Portugal), Dutch (Belgium), Dutch (Netherlands), Swedish, Vietnamese

Siri languages

English (Australia, Canada, India, Ireland, New Zealand, Singapore, South Africa, UK, U.S.), Spanish (Chile, Mexico, Spain, U.S.), French (Belgium, Canada, France, Switzerland), German (Austria, Germany, Switzerland), Italian (Italy, Switzerland), Japanese (Japan), Korean (Republic of Korea), Mandarin Chinese (China mainland, Taiwan), Cantonese (China mainland, Hong Kong), Arabic (Saudi Arabia, United Arab Emirates), Danish (Denmark), Dutch (Belgium, Netherlands), Finnish (Finland), Hebrew (Israel), Malay (Malaysia), Norwegian (Norway), Portuguese (Brazil), Russian (Russia), Swedish (Sweden), Thai (Thailand), Turkish (Türkiye)

Dictation languages

English (Australia, Canada, India, Indonesia, Ireland, Malaysia, New Zealand, Philippines, Saudi Arabia, Singapore, South Africa, United Arab Emirates, UK, U.S.), Spanish (Argentina, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Panama, Paraguay, Peru, Spain, Uruguay, U.S.), French (Belgium, Canada, France, Luxembourg, Switzerland), German (Austria, Germany, Luxembourg, Switzerland), Italian (Italy, Switzerland), Japanese, Korean, Mandarin (China mainland, Taiwan), Cantonese (China mainland, Hong Kong, Macao), Arabic (Kuwait, Qatar, Saudi Arabia, United Arab Emirates), Catalan, Croatian, Czech, Danish, Dutch (Belgium, Netherlands), Finnish, Greek, Hebrew, Hindi (India), Hungarian, Indonesian, Malaysian, Norwegian, Polish, Portuguese (Brazil, Portugal), Romanian, Russian, Shanghainese (China mainland), Slovak, Swedish, Thai, Turkish, Ukrainian, Vietnamese

Definition dictionary support

English (UK, U.S.), Chinese (Simplified, Traditional), Danish, Dutch, French, German, Hebrew, Hindi, Italian, Japanese, Korean, Norwegian, Portuguese, Russian, Spanish, Swedish, Thai, Turkish

Bilingual dictionary support

Arabic – English, Chinese (Simplified) – English, Chinese (Traditional) – English, Dutch – English, French – English, French – German, German – English, Gujarati – English, Hindi – English, Indonesian – English, Italian – English, Japanese – English, Japanese – Chinese (Simplified), Korean – English, Polish – English, Portuguese – English, Russian – English, Spanish – English, Tamil – English, Telugu – English, Thai – English, Urdu – English, Vietnamese – English

English (UK, U.S.), Chinese (Simplified)

Spell check

English, French, German, Italian, Spanish, Arabic, Arabic Najdi, Danish, Dutch, Finnish, Korean, Norwegian, Polish, Portuguese, Russian, Swedish, Turkish

Apple Pay supported regions

Armenia, Australia, Austria, Azerbaijan, Bahrain, Belarus, Belgium, Brazil, Bulgaria, Canada, China mainland, 17 Colombia, Costa Rica, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Faroe Islands, Finland, France, Georgia, Germany, Greece, Greenland, Guernsey, Hong Kong, Hungary, Iceland, Ireland, Isle of Man, Israel, Italy, Japan, Jersey, Kazakhstan, Latvia, Liechtenstein, Lithuania, Luxembourg, Macao, Malta, Mexico, Monaco, Montenegro, Netherlands, New Zealand, Norway, Palestine, Poland, Portugal, Qatar, Romania, San Marino, Saudi Arabia, Serbia, Singapore, Slovakia, Slovenia, South Africa, Spain, Sweden, Switzerland, Taiwan, UK, Ukraine, United Arab Emirates, U.S., Vatican City

iPhone 13 Pro

USB‑C to Lightning Cable

Documentation

As part of our efforts to reach our environmental goals , iPhone 13 Pro do not include a power adapter or EarPods. Included in the box is a USB‑C to Lightning Cable that supports fast charging and is compatible with USB‑C power adapters and computer ports.

We encourage you to re‑use your current USB‑A to Lightning cables, power adapters, and headphones, which are compatible with these iPhone models. But if you need any new Apple power adapters or headphones, they are available for purchase.

iPhone and the Environment

iPhone 13 Pro and iPhone 13 Pro Max are designed with the following features to reduce their environmental impact: 17

See the iPhone 13 Pro and iPhone 13 Pro Max Product Environmental Reports

Made with better materials

100% recycled tungsten in the Taptic Engine, representing 99% of the tungsten in the device

100% recycled rare earth elements in all magnets, representing 98% of the rare earth elements in the device

100% recycled gold in the plating of the main logic board

100% recycled gold in the wire in the front camera and the rear cameras

100% recycled tin in the solder of the main logic board and the battery management unit

35% or more recycled plastic in multiple components

Energy efficient

Meets U.S. Department of Energy requirements for battery charger systems 18

Smarter chemistry 19

Arsenic-free display glass

Mercury-, BFR-, PVC-, and beryllium-free

Green manufacturing

Apple’s Zero Waste Program helps suppliers eliminate waste sent to landfill

All final assembly supplier sites are transitioning to 100% renewable energy for Apple production

Responsible packaging

100% of virgin wood fiber comes from responsibly managed forests

90% or more fiber-based packaging

Apple and the Environment

We’re committed to making our products without taking from the earth, and to become carbon neutral across our entire business, including products, by 2030.

See Apple’s commitment

* To identify your iPhone model number, see support.apple.com/kb/HT3939 . For details on 5G and LTE support, contact your carrier and see apple.com/iphone/cellular . Cellular technology support is based on iPhone model number and configuration for either CDMA or GSM networks.

Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 17GB of space, including iOS 15 with its latest features and Apple apps that can be deleted. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings, and iPhone model.

Size and weight vary by configuration and manufacturing process.

iPhone 13 Pro and iPhone 13 Pro Max are splash, water, and dust resistant and were tested under controlled laboratory conditions with a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes). Splash, water, and dust resistance are not permanent conditions. Resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.

To send and receive money with Apple Pay, you must be at least 18 years old and a resident of the United States. If you’re under 18 years old in the United States, your family organizer can set up Apple Cash for you as part of Apple Cash Family. Then you can send and receive money with Apple Pay. Sending and receiving money with Apple Pay and the Apple Cash card are services provided by Green Dot Bank, Member FDIC. Learn more about the Terms and Conditions .

Available only in select cities and transit systems. Requires eligible device and OS version. See here for details .

Data plan required. 5G, Gigabit LTE, VoLTE, and Wi‑Fi calling are available in select markets and through select carriers. Speeds are based on theoretical throughput and vary based on site conditions and carrier. For details on 5G and LTE support, contact your carrier and see apple.com/iphone/cellular .

Ultra Wideband availability varies by region.

FaceTime calling requires a FaceTime‑enabled device for the caller and recipient and a Wi‑Fi connection. Availability over a cellular network depends on carrier policies; data charges may apply.

Standard dynamic range video content only.

Siri may not be available in all languages or in all areas, and features may vary by area. Internet access required. Cellular data charges may apply.

All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.

Wireless chargers sold separately.

Testing conducted by Apple in August 2021 using preproduction iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max units and software and accessory Apple USB-C Power Adapter (20W Model A2305). Fast-charge testing conducted with drained iPhone units. Charge time varies with settings and environmental factors; actual results will vary.

Use of eSIM requires a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). Not all carriers support eSIM. Use of eSIM in iPhone may be disabled when purchased from some carriers. See your carrier for details. To learn more, visit support.apple.com/en-us/HT212780 .

Wireless broadband recommended; fees may apply.

In China mainland, you can use Apple Pay on the web in Safari only on compatible iPhone and iPad models using iOS 11.2 or later.

Data accurate as of product launch.

Efficiency performance is based on the U.S. Department of Energy Federal Energy Conservation Standards for Battery Chargers .

Apple defines its restrictions on harmful substances, including definitions for what Apple considers to be “free of,” in the Apple Regulated Substances Specification . Every Apple product is free of PVC and phthalates with the exception of AC power cords in India, Thailand (for two-prong AC power cords), and South Korea, where we continue to seek government approval for our PVC and phthalates replacement.

Some features may not be available for all countries or all areas. View complete list .

To revisit this article, visit My Profile, then View saved stories .

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Julian Chokkattu

The iPhone 13 Wants to Shoot Your Next Feature Film

iphone 13

If you suffer from triskaidekaphobia , you'll probably want to avoid these new iPhones. But Apple isn't superstitious: Say hello to the iPhone 13 —all four of them.

Apple's ill-numbered lineup doesn't represent a giant leap over the iPhone 12 range . In fact, the iPhone 13 Mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max , which Apple announced at a virtual event from its campus in Cupertino, California, refine every single aspect of their predecessors. The OLED displays are smoother, batteries last longer, and internal storage sizes are larger. So it's a lot like last year's iPhone, just nicer.

Despite concerns of price hikes due to global supply chain woes, the lineup is thankfully priced the same as last year, starting at $699 for the Mini and going up to $1,099 for the Pro Max. Planning on upgrading? Or thinking of making the switch from Android ? Whatever your deal is, we break down what's new.

The displays on these iPhones are where you'll see many of the biggest improvements. Each of the four still has the same respective screen size: the Mini measures 5.4 inches, the iPhone 13 and 13 Pro are 6.1 inches, and the iPhone 13 Pro Max is 6.7 inches.

All of them do have slightly narrower notches, the cutout at the top-center of the screen that houses the front-facing camera and the sensors that enable Apple's Face ID biometric authentication tech. It's 20 percent smaller, so ideally, you'll regain a little space for those status bar icons. The screens themselves are also brighter than ever across the board.

But the hot new display feature? 120 Hz screen refresh rates. Unfortunately, it's only available on the Pro models. 

Traditional smartphone and tablet displays have 60 Hz screens, meaning the screen refreshes 60 times per second when you interact with it. In 2017, Apple debuted ProMotion on the iPad Pro and it has been a feature on its Pro tablets since . These slates double that refresh rate to 120, so you see 120 frames per second. By doubling the number of frames, simple actions such as scrolling Twitter or playing a fast-paced video game look and feel smoother. 

Refreshing the screen twice as often all the time hogs the battery, which is why the refresh rate automatically fluctuates based on what's happening on the screen and, uniquely, your interactions. Just sitting on a static home screen? The refresh rate will stay very low to conserve power. Doomscrolling on Instagram ? It'll kick up and match the speed of your finger as it moves across the glass, up to 120 Hz for the smoothest experience. 

Apple has also stuffed bigger batteries inside to help keep the lights on, though this also includes the iPhone 13 and Mini. The 12 Mini suffered from poor battery life , but Apple says it'll now run an hour and a half longer, as will the iPhone 13 Pro. The iPhone 13 and iPhone 13 Pro Max last 2 and a half hours more than their respective predecessors. 

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Hardware-wise, all of these iPhones use Apple's Ceramic Shield to protect the display and are IP68 water- and dust-resistant. As usual, the Pro lineup uses stainless steel, which is more durable than the aluminum in the iPhone 13 and Mini. 

iphone 13 in multiple colors

The camera arrangement on the iPhone 13.

Apple always makes one tiny visual change so that you can make sure everyone around you knows you have the latest iPhone. With the base iPhone 13 and Mini, that identifier is with the camera system, which ditches the vertically stacked lenses in favor of a diagonal design. (The other visual indicator is the new colors: They come in pink, blue midnight, a buff champagne color called “starlight,” and Product Red. The Pro models are available in graphite, gold, silver, and sierra blue.)

Last year's iPhone 12 Pro Max had several extra perks over the standard Pro model. Now the Pros are mostly on the same page. The iPhone 13 Pro Max and 13 Pro share the same camera suite, which includes a main 12-megapixel camera, an ultrawide, and a 3x telephoto zoom. This parity also includes the sensor-shift stabilization technology Apple introduced last year. If you need a refresher, sensor-shift keeps the camera sensor steady instead of the lens, which purportedly helps reduce micro-movements made by your hands, thereby producing sharper low-light photos. It's only available on the primary camera.

The main camera on the iPhone 13 and iPhone 13 Mini also feature sensor-shift stabilization, and the sensor can capture 47 percent more light than last year, meaning your low-light photos should be brighter and show less visible noise. You'll find similar light-gathering improvements all around. For example, the ultrawide camera on the iPhone 13 Pro reportedly delivers a 92 percent improvement in low light, and the main camera sees a 2.2 times improvement. All three cameras also have Night mode.

The ultrawide on the Pro models now feature autofocus, which enables you to use them for Macro photography. It's when you can put the camera sensor right up close to an object to pick up all the minute details—a feature increasingly common on affordable Android phones. 

One brand new feature is Cinematic mode, which brings portrait mode to videos, blurring the background behind a subject. We've seen this tech from manufacturers like Samsung, LG, and Huawei, but in our experience, the effect leaves a lot to be desired. Apple's approach is more dynamic. It understands when the subject looks away and will change focus to whatever the subject is looking at. Better yet, it creates a depth map so you can always change the focus later if the iPhone didn't get it right. 

Another video upgrade is the option to film in Apple's ProRes format at 4K and 30 frames per second. It's a format that allows videographers to have greater editing control over their clips. 

Finally, all the iPhone 13 models have access to four new Photographic Styles. They're different from traditional filters—instead of changing an entire photo's settings to a specific filter post-capture, you can now choose from four styles before you take the shot. These grade the photo during the image processing phase, making the adjustments while preserving features like skin tone.

The new A15 Bionic processor powering the iPhone 13 range is, unsurprisingly, more powerful than its predecessor. Apple says the CPU is 50 percent faster than the “leading competition,” and graphics are 30 percent faster. It didn't share exactly how much better it is over last year's iPhone 12 range. This chip includes an improved 5G modem, which means you can expect a more stable and speedier 5G connection, though 5G has yet to make any meaningful impact in the average day-to-day smartphone experience. 

Other upgrades include expanded base storage sizes—the iPhone 13 and iPhone 13 Mini now come with 128 gigabytes instead of 64. The Pro models now have the option to increase capacity to 1 terabyte. MagSafe is still present, so you can keep using all your favorite MagSafe accessories . There were rumors Apple would improve the strength of these magnets, but the company didn't mention anything of the sort on Tuesday. In one piece of eco-friendly news, there's no plastic wrap covering the phone when you take it out of the box. 

These new iPhones come at a time when Apple is under more scrutiny than ever. It recently delayed plans to roll out child sexual abuse materials detection in iOS 15 after widespread backlash over privacy concerns. And in the Epic v. Apple trial , a judge ruled that Apple should allow developers to tell users about alternative payment methods. 

You can preorder the iPhone 13 lineup this Friday on September 17, and they'll officially be available on September 24. Just remember, like last year, there won't be any earbuds or charger in the box , though you'll still get a USB-C to Lightning cable. If you don't need the latest and greatest, Apple is still selling the iPhone 11 for $499 and the iPhone 12 for $599. 

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iphone 13 tour

Buy iPhone 13

Frequently asked questions, what is esim, when i buy from apple.com, does my iphone come ready to use.

Carrier-connected iPhone SE, iPhone 13, iPhone 14, iPhone 15, and iPhone 15 Pro models will arrive ready to activate with eSIM and can connect to your cellular voice and data service without a physical SIM card.

If you completed the steps to authorize activation with AT&T, T-Mobile, or Verizon when you purchased your new iPhone online, it will arrive ready to use. Just turn it on and follow the onscreen instructions to set it up and activate with the carrier. To activate with eSIM, you will need Wi-Fi for setup.

If you choose "Connect to a carrier later" when you buy your iPhone, you can activate with your service when you receive your device. If you're asked to transfer your SIM, follow the onscreen instructions to transfer service from your previous iPhone. To learn more, visit https://support.apple.com/kb/HT212780 (Opens in a new window) .

Will my new iPhone be unlocked?

Why is sprint no longer a carrier option when i purchase an iphone through apple, where can sprint customers get support, are there differences between an iphone for at&t, t-mobile, and verizon, i’m buying an iphone as a gift. can it be activated at a later date, is it easy to transfer my data and set up my new iphone.

Yes, iCloud makes moving your settings, photos, apps and documents to a new device seamless. Just sign in to iCloud when you set up your new device, access your previous device’s iCloud backup and you’ll be ready to go in minutes.

To learn how to transfer data to your new iPhone, see support.apple.com/en-us/HT201269 . (Opens in a new window)

What happens if the device I'm trading in has a higher trade-in value than the device I'm purchasing today?

Will my iphone work worldwide.

All iPhone models are world phones, so you can use them almost anywhere. Whether you are a GSM or CDMA network customer, you can roam internationally on GSM networks in over 200 countries or regions around the world. If you financed your iPhone with your wireless carrier, contact them to verify that you can roam internationally.

Availability of 5G and LTE data varies in some countries or regions and depends on carrier support for certain 5G and LTE radio frequencies. Contact your wireless carrier for more information regarding international roaming policies and rates.

Information on iPhone support for 5G and LTE (Opens in a new window)

Which network providers offer 5G service?

AT&T, T‑Mobile, and Verizon are the national wireless carriers for iPhone in the United States, and they all offer 5G service. iPhone SE, iPhone 13, iPhone 14, iPhone 15, and iPhone 15 Pro are 5G capable. The Apple Store and apple.com sell these models for use on these networks.

View the AT&T 5G coverage map

View the T‑Mobile 5G coverage map

View the Verizon 5G coverage map

How can I pay using Apple Card Monthly Installments?

If you already have Apple Card and want to purchase your iPhone with Apple Card Monthly Installments, select it as your payment option during checkout. You’ll receive 3% Daily Cash back up front and pay for your new device over time, interest-free ◊ when you choose to check out with Apple Card Monthly Installments. If you don’t have Apple Card yet, you can apply for one in as little as a minute when you select Apple Card Monthly Installments as your payment option and use it for your purchase.

Selecting AT&T, T-Mobile, or Verizon as your carrier is required at time of purchase.

Learn more about Apple Card Monthly Installments (Opens in a new window)

Customers in U.S. Territories should contact Goldman Sachs Bank USA for questions about installments.

How does Apple Trade in work?

Apple Trade In makes it easy to get credit towards the purchase of your next iPhone. Simply answer a few questions about your device. Based on what you tell us, we’ll provide an estimated trade-in value. If you pay monthly, we’ll apply the value as instant credit to lower the monthly payments of your new iPhone. If you pay in full, we’ll credit your payment method after we receive your trade-in. If it’s not eligible for credit, you can recycle it for free.

Once you receive the trade-in kit, you have 14 days to prepare and send in your device. If you added a trade-in to an iPhone order, you may receive the kit along with your new device. Otherwise, it will be mailed to you separately as soon as your new product is ready for delivery or pickup. When we receive your trade-in, we’ll verify its condition and if everything checks out, your trade-in will be complete. If your device doesn’t match the condition you described, you’ll receive an email with next steps. If you paid in full and the value of your device was more than the cost of your new iPhone, you’ll receive an Apple Gift Card by email with the remaining amount.

The online trade-in process generally takes two to three weeks.

You can also trade in your device at an Apple Store at the point of purchase. However, the trade-in value in the store may be different from the estimated trade-in value you received online.

Learn more about Apple Trade In (Opens in a new window)

What is included with AppleCare+?

Every iPhone comes with one year of hardware repair coverage through its limited warranty and up to 90 days of complimentary technical support. Both AppleCare+ and AppleCare+ with Theft and Loss extend that coverage and give you additional features such as 24/7 priority tech support and accidental damage protection.

Learn more about AppleCare+

Can I return my iPhone?

Yes. If you change your mind and no longer wish to keep your iPhone, you have the option to return it to us. The returned iPhone must be in good condition and in the original packaging, which contains all accessories, manuals and instructions. Returns are subject to Apple’s Sales and Refunds Policy.

Learn more about returns, refunds and exchanges (Opens in a new window)

What are connectivity discounts?

Which iphone is right for you.

The ultimate iPhone.

6.7″ or 6.1″

Super Retina XDR display  footnote  ¹

ProMotion technology

Always-On display

Titanium with textured matte glass back

Action button

Dynamic Island

A magical way to interact with iPhone

A17 Pro chip with 6-core GPU

Pro camera system

48MP Main | Ultra Wide | Telephoto

Super-high-resolution photos (24MP and 48MP)

Next-generation portraits with Focus and Depth Control

optical zoom range

Emergency SOS via satellite  footnote  ³

Crash Detection  footnote  ⁴

Roadside Assistance via satellite  footnote  ³

Up to 29 hours video playback  footnote  ⁵

Supports USB 3 for up to 20x faster transfers  footnote  ⁷

A total powerhouse.

From $799 **

Aluminum with color-infused glass back

Ring/Silent switch

A16 Bionic chip with 5-core GPU

Advanced dual-camera system

48MP Main | Ultra Wide

Up to 26 hours video playback  footnote  ⁵

Supports USB 2

As amazing as ever.

From $699 **

Aluminum with glass back

A15 Bionic chip with 5-core GPU

Dual-camera system

12MP Main | Ultra Wide

Portrait mode with Focus and Depth Control

Serious power. Serious value.

Aluminum and glass

A15 Bionic chip with 4-core GPU

Single-camera system

Portrait mode with Depth Control

Up to 15 hours video playback  footnote  ⁶

Compare all iPhone models

  • The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.06 inches (iPhone 14, iPhone 13), 6.12 inches (iPhone 15, iPhone 15 Pro), 6.68 inches (iPhone 14 Plus) or 6.69 inches (iPhone 15 Plus, iPhone 15 Pro Max) diagonally. Actual viewable area is less.
  • Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 17GB of space, including iOS 17 with its latest features and Apple apps that can be deleted. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings, and iPhone model.
  • Service is included for free for two years with the activation of any iPhone 14 or iPhone 15 model. Connection and response times vary based on location, site conditions, and other factors. See support.apple.com/kb/HT213885 (Opens in a new window) for more information.
  • iPhone 14, iPhone 14 Pro, iPhone 15, and iPhone 15 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
  • Battery life claim refers to larger models. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
  • All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
  • USB 3 cable with 10Gb/s speed required.

Data plan required. 5G is available in select markets and through select carriers. Speeds vary based on site conditions and carrier. For details on 5G support, contact your carrier and see apple.com/iphone/cellular .

◊◊ Trade‑in values will vary based on the condition, year, and configuration of your eligible trade‑in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit or for an Apple Gift Card. Trade‑in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In‑store trade‑in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade‑in. Some stores may have additional requirements. Apple or its trade‑in partners reserve the right to refuse, cancel, or limit quantity of any trade‑in transaction for any reason. More details are available from Apple’s trade‑in partner for trade‑in and recycling of eligible devices. Restrictions and limitations may apply.

* Pricing for iPhone 13 includes a $30 connectivity discount that requires activation with T-Mobile or Verizon. This discount is not available for AT&T. Available to qualified customers and requires 24-month installment loan when you select Citizens One or Apple Card Monthly Installments (ACMI) as payment type at checkout at Apple. You’ll need to select AT&T, T-Mobile, or Verizon as your carrier when you check out. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time. Subject to credit approval and credit limit. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. Additional Apple Card Monthly Installments terms are in the Apple Card Customer Agreement (Opens in a new window) . Additional iPhone Payments terms are here (Opens in a new window) . ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See https://support.apple.com/kb/HT211204 (Opens in a new window) for information about upcoming changes to ACMI financing.

** Pricing includes a $30 T-Mobile or Verizon discount. Requires activation with carrier. This discount is not available for AT&T.

The company obligated under AppleCare+in the United States is AppleCare Service Company, Inc., an Arizona corporation and wholly owned subsidiary of Apple Inc., doing business in Texas as Apple CSC Inc.

AppleCare+ with Theft & Loss is an optional device protection program that provides combined benefits under AppleCare+ and a Theft & Loss insurance policy. Theft and Loss insurance coverage is underwritten by New Hampshire Insurance Company (NAIC# 23841; Principal Address 175 Water Street, 18th Floor, New York, NY 10038; Phone (212) 770-7000) and is sold by AppleCare Service Company, Inc. (in California d/b/a Brogdan Insurance Services Lic#OL00763; Iowa License #26) and is sold in NY by Apple Inc. (License #926146). Theft and loss insurance coverage is provided under a group policy issued to AppleCare Service Company, Inc. in all states, except for New York where the policy is issued to Apple Inc. Coverage is subject to certain terms, conditions, and limitations. Theft and Loss can be purchased separately. Please refer to the certificate of coverage for your state for complete details, which can be found at apple.com/legal/applecare/applecareplus/theftandloss/ .

⧧ Express Replacement Service is not available under the screen replacement or back glass damage service fee.

§ Apple Card Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible products purchased at Apple Store locations, apple.com (Opens in a new window) , the Apple Store app, or by calling 1-800-MY-APPLE, and is subject to credit approval and credit limit. See support.apple.com/kb/HT211204 (Opens in a new window) for more information about eligible products. APR ranges may vary based on when you accepted an Apple Card. Cardholders who accept an Apple Card on and/or after February 1, 2024: Variable APRs for Apple Card, other than ACMI, range from 19.24% to 29.49% based on creditworthiness. Rates as of February 1, 2024. Existing cardholders: See your Customer Agreement for applicable rates and fee. If you buy an ACMI-eligible product by choosing to pay in full with Apple Card (instead of using ACMI), that purchase is subject to the Apple Card variable APR, not 0% APR. Taxes and shipping on ACMI purchases are subject to the variable APR, not 0% APR. When you buy an iPhone with ACMI, you’ll need to select AT&T, T-Mobile, or Verizon as your carrier when you check out. An iPhone purchased with ACMI is always unlocked, so you can switch carriers at any time. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government and Veterans and Military Purchase Programs; or on refurbished devices. The last month’s payment for each product will be the product's purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to installment term lengths and eligible products. See support.apple.com/kb/HT211204 (Opens in a new window) for information about upcoming changes to ACMI financing. See the Apple Card Customer Agreement (Opens in a new window) for more information about ACMI financing.

To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.

If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about Apple Card.

A portion of the proceeds from every (PRODUCT)RED purchase goes to the Global Fund to fight AIDS and to help fund critical health programs that save lives. See apple.com/product-red (Opens in a new window) for more information.

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Apple execs talk future of the iPhone in ride-along Apple Park tour

William Gallagher's Avatar

Greg Joswiak (left) and Brian Tong at Apple Park

iphone 13 tour

YouTuber Brian Tong has previously covered topics such as the Apple Vision Pro , and also specifically AirPods Pro for the headset, but now all iOS topics are up for grabs in a 40-minute "State of the iPhone"video.

Described as a "ride along with Joz and friends at Apple Park ," the video has Tong being driven around Apple's campus. He shares the ride with a series of Apple executives, starting with Kainann Drance, Vice President of iPhone Marketing, and ending with Greg "Joz" Joswiak, Senior Vice President, Worldwide Marketing.

The interviews were split between marketing executives and people working in hardware and software at Apple. Alongside Drance and Joswiak, they also included:

  • Anand Shimpi, Hardware Technologies
  • Alok Desphande, Camera Software Engineering
  • Delia Huff, Photo and Camera Product Marketing

Shimpi had a lot to say about Apple's work in AI. "You look at... the camera, [and AI already helps] from understanding the scene to configuring the camera to ultimately improving the final image capture."

"[As] Tim has mentioned, we have some exciting stuff coming up," continued Shimpi, "but I can say from a hardware and a software standpoint, I think we're extremely well positioned."

Each Apple person gets interviewed for several minutes, and then fortunately dropped off back where they started. At no point, of course, does any executive reveal future plans, but Joswiak does try to convey what Apple is always aiming at.

"The iPhone [has] changed all of our daily lives, you wouldn't leave home without it, right?" he said. "So we look at that as such a responsibility, we talk about the camera and talk about your daily lives, [but] one of the big areas that is an area that an investment for us is keeping our users safe."

Bald man with beard, glasses, and blue shirt gesturing with his hand, standing outdoors near glass building and greenery.

He talked about there having been difficulties getting Emergency SOS via Satellite working, and then Roadside Assistance. "We keep looking for what are the opportunities to positively impact people's life," he said, "we've done that since the first iPhone [and] we keep doing that."

"Because of our hardware/software/services integration that we have here, we have this ability [that if] we can imagine it, we can create it," said Joswiak, "and that always gets me excited."

Tong ends the video asking Joswiak to name his three favorite iPhones. Instantly, he says the iPhone 15 , iPhone 15 Pro , and iPhone 15 Pro Max, the current models, — before asking if he can make it four, so he could include the iPhone 15 Plus.

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Your new superpower.

A superbright display in a durable design. Hollywood-worthy video shooting made easy. A lightning-fast chip. And a big boost in battery life you’ll notice every day.

Display and Design

Superbright. Supercolorful. Supersharp.

A more vivid OLED display that’s both easier to see in full sunlight and power efficient. With a durable design that’s water and dust resistant. ◊ Refer to legal disclaimers

Super Retina XDR display ◊ Refer to legal disclaimers

Aerospace-grade aluminum edges

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Six stunning finishes

Cinematic Mode

Iphone went to film school. so you don’t have to..

Automatically create beautiful depth effects and focus transitions in your videos. Bring a new level of storytelling to the scenes you shoot.

Cinematic mode is also available on the TrueDepth front camera

Dual-Camera System

Totally advanced cameras. Simply brilliant photos.

A huge upgrade for better photos and videos. More light captured with the Wide camera. Sensor-shift optical image stabilization. And more detail in dark areas of your photos with the Ultra Wide camera.

A new diagonal design fits a larger Wide camera and sensor

Raises the bar for battery life.

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A15 Bionic powers graphics-intensive games and camera features like Cinematic mode and Photographic Styles. And it’s more efficient, helping deliver longer battery life.

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Everything happens so much faster on 5G. ◊ Refer to legal disclaimers It’s fast enough for multiplayer gaming and more. And Smart Data mode automatically saves battery power when you don’t need all that speed.

There’s no phone like iPhone.

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Every aspect is designed to keep your information private and secure.

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Which iPhone is right for you?

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Splash, Water, and Dust Resistance: iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, iPhone 13 mini, and iPhone SE (3rd generation) are splash, water, and dust resistant and were tested under controlled laboratory conditions; iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, and iPhone 13 mini have a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes); and iPhone SE (3rd generation) has a rating of IP67 under IEC standard 60529 (maximum depth of 1 meter up to 30 minutes). Splash, water, and dust resistance are not permanent conditions and resistance might decrease as a result of normal wear. Do not attempt to charge a wet iPhone; refer to the user guide for cleaning and drying instructions. Liquid damage not covered under warranty.

Display: The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 5.42 inches (iPhone 13 mini), 6.06 inches (iPhone 13, iPhone 13 Pro), or 6.68 inches (iPhone 13 Pro Max) diagonally. Actual viewable area is less.

Power and Battery: All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced by Apple service provider. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.

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  1. Apple、iPhone 13シリーズの機能や違いを紹介する「A Guided Tour of iPhone 13 & iPhone 13

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  2. Apple shows off the iPhone 13 and iPhone 13 Pro in new guided tour

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  3. Apple's new iPhone 13 touts faster 5G, sharper cameras to spur trade-ins

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  4. Apple Shares New 'Guided Tour' Video Showcasing What the iPhone 13

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  5. Where to watch Apple's iPhone 13 event in Australia

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  6. 5 Reasons to Upgrade to the iPhone 13 or iPhone 13 Pro

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COMMENTS

  1. Apple's seven-minute tour shows off what's new in the iPhone 13

    Image: Apple. Apple released a seven-and-a-half-minute video to act as a guided tour of the iPhone 13 and 13 Pro's features, and to make the differences in the lineup clearer. In the clip, Apple ...

  2. Apple Shares Guided Video Tour of iPhone 13 and 13 Pro

    Apple today published a seven minute video positioned as a tour of the iPhone 13 and 13 Pro, with the walkthrough coinciding with the pre-orders that are now live. Filmed at the Tower Theater ...

  3. A Guided Tour of iPhone 13 & iPhone 13 Pro

    A Guided Tour of iPhone 13 & iPhone 13 Pro | AppleFind the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPh...

  4. Apple shares a guided tour of iPhone 13 & iPhone 13 Pro models

    Credit: Apple. 1. x.com. Reddit. Apple has shared a new video offering a guided tour of its iPhone 13 and iPhone 13 Pro models, including comparisons and real-world examples of the new features ...

  5. Apple shares in-depth 'guided tour' of iPhone 13 and ...

    Michael Potuck | Sep 17 2021 - 9:17 am PT. 0 Comments. After opening up preorders for the iPhone 13 lineup, Apple has shared a new in-depth video diving into the new features and benefits of its ...

  6. A Guided Tour of iPhone 13 & iPhone 13 Pro

    Find the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max as we explore the incredible new fe...

  7. Apple shows off the iPhone 13 and iPhone 13 Pro in new guided tour

    On its official YouTube channel, Apple has uploaded what it calls a guided tour of the four new iPhone 13 models. It's a relatively quick video, all things considered. It only measures in at just under seven and a half minutes. But in that timeframe we get to see an Apple Store representative show us the new handsets in Apple's Tower ...

  8. Apple gives us a guided tour of iPhone 13 and 13 Pro ahead of launch

    A guided tour of iPhone 13 and 13 Pro. You might be struggling to decide whether it's really worth upgrading to iPhone 13 this year. Apple's newest handsets look a lot like their predecessors ...

  9. Apple shares a new 'guided tour of iPhone 13 & iPhone 13 Pro ...

    Apple has shared a new video giving us all a 'guided tour' of the new iPhones. The almost eight-minute video covers screens, batteries, and more. Apple has just published the world's first iPhone 13 and iPhone 13 Pro review — of sorts. Shared to YouTube, a new almost eight-minute video sees Apple take us on a guided tour of the new iPhones ...

  10. iPhone 13 Series: A guided tour

    This is a guided tour of entire iPhone 13 series shot and edited by Apple. You get to know about all iPhone 13 models. Enjoy the video.

  11. Apple unveils iPhone 13 Pro and iPhone 13 Pro Max

    iPhone 13 Pro and iPhone 13 Pro Max introduce the most advanced display ever on iPhone, Super Retina XDR with ProMotion, supporting an adaptive refresh rate from 10Hz to 120Hz, for fast frame rates when users need it and preserving battery life when they don't. Offered in both 6.1-inch and 6.7-inch sizes, 4 the intelligent new display ...

  12. Guided Tour of the iPhone 13 and iPhone 13 Pro [Video]

    Check out this Guided Tour of the new iPhone 13 and iPhone 13 Pro. Find the right iPhone for you. Let's walk through the new iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max as we ...

  13. Apple shares new iPhone 13 and 13 Pro guided tour video

    The new iPhone 13 lineup is available for preorders on Apple's website now and will be available in stores on the 24th. The models start as low as $699 for the iPhone 13 mini and range up to the $1099 starting price of the iPhone 13 Pro Max. Learn more about the new iPhone 13 lineup

  14. iPhone 13 Pro

    iPhone and the Environment. iPhone 13 Pro and iPhone 13 Pro Max are designed with the following features to reduce their environmental impact: 17. See the iPhone 13 Pro and iPhone 13 Pro Max Product Environmental Reports . Made with better materials. 100% recycled tungsten in the Taptic Engine, representing 99% of the tungsten in the device

  15. iPhone 13

    2,000,000:1 contrast ratio (typical) 800 nits max brightness (typical); 1200 nits peak brightness (HDR) Fingerprint-resistant oleophobic coating. Support for display of multiple languages and characters simultaneously. The iPhone 13 display has rounded corners that follow a beautiful curved design, and these corners are within a standard ...

  16. Apple iPhone 13 Guided Tour: Video Looks on Features ...

    Apple has released a "Guided Tour" of the iPhone 13 and iPhone 13 Pro, which does not only look at the specs of the phone as a listed guide but more on practical applications and use of it ...

  17. Apple iPhone 13 Demo Provides More Info on What to Actually Expect

    In this case, the video is a guided tour of the iPhone 13 series. The video is broken into several chapters and is objectively one of the better ways the company has shown the differences among ...

  18. Apple iPhone 13: Specs, Details, Price, Release Date

    The iPhone 13 Pro Max and 13 Pro share the same camera suite, which includes a main 12-megapixel camera, an ultrawide, and a 3x telephoto zoom. This parity also includes the sensor-shift ...

  19. iPhone 13 vs iPhone 13 Pro

    Compare features and technical specifications for the iPhone 13, iPhone 13 Pro, and many more. Apple; Store; Mac; iPad; iPhone; Watch; Vision; AirPods; TV & Home; Entertainment; Accessories; ... Watch a guided tour of iPhone 15 and iPhone 15 Pro. iPhone 15 Pro. iPhone 15 Pro Max. iPhone 15. iPhone 15 Plus. iPhone 14 Pro. iPhone 14 Pro Max ...

  20. A Guided Tour of iPhone 13 & iPhone 13 Pro

    About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features NFL Sunday Ticket Press Copyright ...

  21. Apple iPhone 13 Features & Specs

    Splash, Water, and Dust Resistance: iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, iPhone 13 mini, and iPhone SE (3rd generation) are splash, water, and dust resistant and were tested under controlled laboratory conditions; iPhone 13 Pro, iPhone 13 Pro Max, iPhone 13, and iPhone 13 mini have a rating of IP68 under IEC standard 60529 (maximum depth of 6 meters up to 30 minutes); and iPhone SE ...

  22. Buy iPhone 13

    AT&T, T‑Mobile, and Verizon are the national wireless carriers for iPhone in the United States, and they all offer 5G service. iPhone SE, iPhone 13, iPhone 14, iPhone 15, and iPhone 15 Pro are 5G capable. The Apple Store and apple.com sell these models for use on these networks. View the AT&T 5G coverage map. View the T‑Mobile 5G coverage map

  23. Apple's iPhone plans center on making users safer

    Instantly, he says the iPhone 15, iPhone 15 Pro, and iPhone 15 Pro Max, the current models, — before asking if he can make it four, so he could include the iPhone 15 Plus.

  24. Apple iPhone 13 and 13 Mini: Photos, Features, Specs

    When measured as a standard rectangular shape, the screen is 5.42 inches (iPhone 13 mini), 6.06 inches (iPhone 13, iPhone 13 Pro), or 6.68 inches (iPhone 13 Pro Max) diagonally. Actual viewable area is less. Power and Battery: All battery claims depend on network configuration and many other factors; actual results will vary.

  25. iPhone 13

    This In-Depth iPhone 13 Beginners Guide covers Everything about the iPhone 13, iPhone 13 Mini, iPhone 13 Pro & iPhone 13 Pro Max. This Complete Beginners Gui...