trek corporate headquarters

We’re here for moo

Uh, wait…whoops. We mean, “We’re here for YOU.” When you reach out to Trek, you’ll always get a real person. Unless our Project One cows figure out the phones.

Call your local retailer

Get the fastest local service from the Trek retailer in your area.

Call Trek Customer Care

Get product and warranty guidance from Trek Headquarters in Waterloo, Wisconsin. Monday through Friday 10am – 6pm (CST), closed on weekends.

I have a question about a bike I’m shopping for

What if my retailer does not have the bike i want.

All Trek retailers can place an order for you. The faster you place your order with your shop, the faster the bike will arrive.

How do I find my closest retailer?

Your local bike shop is your local resource for all things cycling and Trek, Bontrager, and Electra products are only available at the very best ones. Use our Shop Finder tool to find your closest retailer.

Do you accept trade-ins?

Every shop manages their own trade-in or trade-up policies in a way that makes the most sense for them. If you have a bike to trade-in, the best thing to do is check with your local Trek retailer to see what options exist.

I have a question about a bike I own

Where is my bike’s serial number.

If you tip your bike upside down, there should be a serial number on the bottom of your bike on a silver or grey sticker. Serial numbers typically start with a “W”.

Can my serial number tell you what bike I have?

Only if the bike was registered after purchase.

Do you have touch-up paint?

We offer touch-up paint for many of our bicycle paint colors. Close paint matches can also be sourced through means like auto-body shops or even finger nail polish for minor touch ups.

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Trek Bicycle Corporation | Company Profile, Marketing Contacts, Media Spend, Brands

Headquartered in Waterloo, WI, Trek Bicycle Corporation has been producing high quality bicycles since 1976. Trek Bicycle prides themselves in their bikes being used in premier cycling events throughout the world. Some of the brands namesTrek Bicycle Corporation operates under are Trek, Gary Fisher, Bontrager, and Klein.

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Bike maker trek makes several marketing executive shifts to gain global audience..

Get an Inside Look at Trek's US Factory

Trek is one of the few companies producing carbon frames in the United States. Here's what goes on in its Wisconsin headquarters.

Trek History

Carbon Gets Its Start

Adapting to carbon fiber bike frames was a change for the entire industry, but Trek is proud of the company's early work with the material, especially its innovative joint processes.

Mountain Bike History

Trek has a long history of producing carbon fiber  mountain bikes . Several current models, including the Remedy 9.8 , have won Bicycling Editors' Choice Awards, but it's still well known for some of its earlier models, including the Y-frame bikes it produced in the 90s. 

Your Mug on a Mug

There are about 1,000 employees at Trek's Waterloo headquarters, but only a few get their faces on coffee mugs. This one belongs to the road bike brand manager.

Employees Bike to Work

Nearly all of the employees commute to work at least occasionally, and many ride in daily. The company encourages to ride during work, too. It has a spacious bike room, private mountain bike trails, and during the fall a practice cyclocross course on which it hosts the Trek CXC Cup. Then there's also gorgeous, nearly empty roads that stretch in all directions.

Bikes for a Good Cause

Employees donate used bikes and parts to charity, and many end up with Dream Bikes, a Trek-funded collaboration with the Boys and Girls Club of America. The organization works with two shops located near at-risk neighborhoods in Wisconsin. The stores teaches kids from the Boys and Girls Club how to build and maintain bikes and give them retail experience. The kids fix up donated products  and sell them cheaply, making it easier for people to access quality bicycles.  

Employees Stay Healthy

Trek is ultra-committed to employee health. The company offers morning CrossFit sessions and afternoon yoga , plus plenty of spin classes for when the weather in Wisconsin gets rough. It also has a room full of trainers and weights that employees can use anytime. The yoga classes get pretty crowded, Bjorling says—especially as the temperatures drop.

Raw Carbon Joints

Trek is one of the few companies producing carbon bicycles in the United States. These frame pieces might look like weird cartoon characters, but they contain the critical bottom bracket junction of a bike, where as many as four frame tubes come together. Epoxy resin goes into the joints, they’re pushed together, and then slow roasted in an oven at around 250 degrees to set the resin.

Carbon Sanding

After the glue has set and the carbon frame is intact , employees sand each tube by hand so it's perfectly primed for a basecoat and paint. It's a time-intensive process that can't be done by machine. 

High-Tech Painting

“Born in a barn, raised with rocket science,” is a popular saying at Trek that refers to the company's humble beginnings in a barn. It might not be rocket science, but this robot, which applies the base coat and top coats of paint, certainly looks like alien tech. 

Custom Project 1 Paint

If you’re a top-level Trek pro or you’ve ordered a Project One bike, it will get made, processed, and, of course, painted here in-house.

Incredible Customization

“Millenials love customization,” Bjorling says. Black-on-black paint schemes may be right for some, but if you’re looking for something bold, Trek’s Project One bikes with custom paint and decals are one option. Decal work is more tenuous than it looks: One wrong move and the bike needs to be stripped, sanded, and completely repainted.

Made in the USA

You can still get a made-in-the-USA bike from Trek, if you’re willing to shell out for the Project One frames made in Waterloo. “A number of years ago, we found there were a lot of people looking for custom, who wanted something unique, and we were in a good position to do everything here,” Bjorling explains.

Katie Compton’s World Championship Bike

Katie Compton is the winningest female cyclocross racer in the US, with 11 national championship titles to her name. Proudly displayed in between road bikes is her still-dirty, cantilever-equipped cyclocross bike from the 2013 World Championships in Kentucky.

Jens Voigt’s Hour-Record Bike

Last September Jens Voigt broke the world hour record  (which is currently owned by Bradly Wiggins). This is the bike he rode to claim the record. The gear ratio alone is enough to make even the strongest of cyclists wince.

A Company for Bike Lovers

As we walked out of the building, we spotted one employee rolling out of the woods after a mountain bike ride, another circling the burned-in lines of the cyclocross course, and another three rolling up on road bikes. It's clear that Trek’s headquarters is full of bike lovers.

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Trek Bikes headquarters tour

America's last large-scale domestic bicycle manufacturer

This article originally published on BikeRadar

Trek Bicycle Corporation’s HQ in Waterloo, Wisconsin is an impressive place to visit. The 205,000 sq ft facility houses 800 employees, and one of the only large-scale bicycle manufacturing factories left in the US.

The employee roster breaks down roughly 50/50 when comparing white to blue collar workers, illustrating that Trek's domestic production is more than a token effort. The 400-or-so-strong white collar workforce makes up the vast majority of Trek’s engineering, product management, graphic, marketing and business support staff. However, Trek also maintain a three-person suspension development lab in Southern California, run by Jose Gonzales .

At the heart of their Wisconsin headquarters is Trek's carbon manufacturing. All of their Madone 6 Series road bikes – 16 models, if you include framesets –are made in Waterloo, along with other top-tier models including Speed Concept 9 Series time trial bikes, and Top Fuel, Fuel EX 9.9, Remedy 9.9 and Superfly 100 full-suspension rigs, are made in Waterloo. Trek's US production amounts to roughly 25,000 bikes annually.

The Trek Top Fuel is one of the mountain bike models made in Waterloo, Wisconsin

Unfortunately when Cyclingnews called on Trek, the production line was filled with 2013 bikes so our tour guide, mountain bike brand manager Travis Ott, wasn't allowed to show us the factory. Waterloo also serves as the base for Trek’s Project One program, which allows users to pick custom graphic and paint packages, as well as the sizing and specification of their new bike.

Check out our image gallery for a photo tour of Trek’s facility.

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Trek bicycle corporate headquarters and office locations.

Trek Bicycle is headquartered in Waterloo, WI and has 28 office locations located throughout the US. See if Trek Bicycle is hiring near you.

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Zippia gives an in-depth look into the details of Trek Bicycle, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Trek Bicycle. The employee data is based on information from people who have self-reported their past or current employments at Trek Bicycle. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Trek Bicycle. The data presented on this page does not represent the view of Trek Bicycle and its employees or that of Zippia.

Trek Bicycle may also be known as or be related to Trek Bicycle, Trek Bicycle Corp. and Trek Bicycle Corporation.

Looking to change the world? Good. Us too. We believe bikes are a simple solution to the world’s most complex problems—climate change, congestion, the health of our people and planet. And it’s through the bicycle that we will change our world for the better. Whether you’re answering calls in Customer Care, working the front lines in retail, or designing saddles, everything you do here will help create a better future.

For our planet

We take the bicycle's world-changing potential seriously—so much so that we've changed the products we make and how we make them. We created this continuously evolving plan of action to help us reduce our carbon footprint and be a more conscious global citizen.

For our people

To address systemic racism, we created All In—an ever-changing plan of action that guides us on our journey toward a more inclusive, equitable, and diverse future.

• See the commitment
• See our progress

For athletes everywhere

We’re committed to pioneering equity in women’s professional cycling through unrivaled team support, equal minimum salary requirements, matched prize money, and more. Why? Because it’s the right thing to do. Simple as that.

Ask any Trek employee what their favorite part of their job is, and you’ll almost always get the same answer: their coworkers. People at Trek welcome, inspire, and care for one another. And that makes all the difference.

Mio Suzuki Director of Advanced Technologies, United States

MY PRODUCT: A long-term vision that ensures Trek is always at the cutting edge of technology and product innovation.

Evie Richards Trek Factory Racing Athlete, Worldwide

MY PRODUCT: Race wins, inspiration, fun, and the kind of friendliness that can help every rider be their best.

Meghna Kapoor Software Engineer, India

MY PRODUCT: The backend architecture of our website that allows us to present our best and biggest ideas to the world.

Anibal Ibarra Customer Service Rep, Mexico

MY PRODUCT: My product is hospitality and great relationships for retailers, my colleagues, and other vendors.

Ryuto Doi Service Trainer, Japan

MY PRODUCT: Instruction that helps Trek Service Techs become the best experts in their field.

Joyce Jia Finance controller, China

MY PRODUCT: Financial reports that keep the company on target, improve our bottom line, and ensure we're in a position to invest in our future.

A glimpse into life at Trek

Want to take a closer look?

• Explore Trek HQ

Certified Great Place to Work We think working at Trek is pretty awesome. But don’t take our word for it! Trek made Fortune Magazine’s 2020 Best Places to Work in Retail, and according to our annual Great Place to Work survey, 90% of employees at Trek say it’s a great place to work compared to 59% of employees at a typical US-based company.

• See Great Place to Work results

Multiple brands. Endless opportunities.

Born and raised in the humble surf community of Leucadia, California, Electra combines creativity, innovation, design, and attention to detail to make the most comfortable bikes possible.

BCycle is a public bike sharing system that enhances cities' transportation ecosystems and helps reduce carbon emissions and congestion by providing a sustainable, affordable transportation option.

Ascend is a retail profit machine built for bike shops. Retailers worldwide use our products and services to easily set, measure, and track goals and performance while continually forecasting for the future.

It’s no secret that the best leaders have the happiest and most productive employees. We built a masterclass in leadership to help all Trek employees become better versions of themselves and create a culture of continuous improvement, empathetic support, and healthy team dynamics.

Leaders with humility don't work hard to get credit, they work hard because they care. They're never boastful, always grateful, and forever willing to learn and grow.

To lead with will is to be driven by desire and determination. Willful leaders are always ready to roll up their sleeves and put in work in order to achieve exemplary results.

Best team on the field

Hiring the right people is about more than just technical fit—we want people on our team who show up every day with empathy, kindness, and care.

Iconic leaders aren't satisfied with the status quo. They're constantly looking for bigger, better, and bolder ways to do things.

Let’s work together to make the world better Have a cause you’re passionate about? We’ll support you any way we can. Whether you need extra funding, paid time off, or another set of eager hands, we’re always happy to help.

Local grants

We established a local grant program to provide funding for projects that help get more people on bikes. If you or someone you know needs some seed money to start a bike shop or enhance your community in any way, reach out to us at [email protected]

Volunteer PTO

All Trek employees have access to paid time off to volunteer for non-profits that help build our communities, so whether you want to spend the day volunteering at the polls, working at a food bank, or empowering our youth, we’ll support you every step of the way.

Employee profile: Tati Koufopanteli, LIFE Camp

In the summer of 2020, Trek store manager Tati Koufopantaeli was looking for ways to get more involved with the youth in her community. With Trek’s support, she partnered with a non-profit called Life Camp to help get kids from underserved communities involved in cycling. Over eight weeks, the program gives students mentorship and training to enter the workforce—and all students who complete the program are guaranteed a position with Trek. Now, with Tati’s help, we’re expanding this program to more communities across the country.

Employee profile: Chad Wolfe, Taco Trek Ride

Chad Wolfe was looking for ways to unite the cyclists in his community. The manager of Trek’s Johnson City location, Chad wanted to create a group ride that appealed to everyone—old-school roadies, trike-pushing toddlers, brand-new mountain bikers, you name it. And so, the Taco Trek Ride was born. Trek supports Chad with marketing materials to help him reach even more riders, and we invite his insight on enacting similar events at Trek stores around the world.

Trek’s not-so-basic benefits Sure—offering a 401k isn’t revolutionary. But creating a great environment for our employees has long been a company value at Trek. We’re always looking for ways to improve our employees’ home and work lives, and we expand what’s available to them every year. From rare benefits like ESOP and paid time off for volunteer work to expanded healthcare coverage, we do our best to take care of everyone who works at Trek.

Tuition reimbursement

Wanna better yourself? Say no more. We offer an Educational Assistance Program that covers up to 75% of the cost of approved college or business-related courses. If you want to take classes, attend seminars, or work toward an advanced degree, we’ll do whatever it takes to make that an easy and accessible choice.

We want to help you build a secure financial future. That’s why we match up to 6% of all 401k contributions, and we provide financial planning resources to help you and your family live more comfortably.

Discounts on the world’s best bikes

You were waiting for this one, weren’t you? One of our most-loved benefits at Trek is a hefty discount on the world’s best bikes and gear. All Trek employees enjoy discounts on products from Trek and our many other brands.

Expanded healthcare coverage

We offer healthcare coverage to all employees working 20 hours or more, because healthy employees are happy employees. And we do our best to take care of everyone who works at Trek.

Mansion Hill Inn

We transformed a 19th-century mansion into the Midwest’s most beautiful bed and breakfast as part of our commitment to unforgettable hospitality. We always keep a few rooms open to house prospective employees from out of state, and we’ll go out of our way to ensure you enjoy your stay.

Employer-matched donations

In an effort to increase the impact of Trek employees, we match all employee financial contributions to accredited non-profits dedicated to social equity, youth development, and environmental sustainability.

Trek Scholarship Program

Our love for our employees extends to their families, too. Over the years, the Trek Scholarship Program has provided over $2 million in contributions to help provide secondary education for Trek families.

Employee Stock Ownership Program

Employees own the single largest percentage of Trek. All US employees are enrolled in our ESOP program after their first year, giving them a direct share in Trek's financial success.

Lunch ride, anyone? Humans aren’t meant to sit at a desk eight hours a day. Whatever part of the business you’re in, we encourage you to do things during your workday that help you feel your very best. Whether it’s a lunch ride with your coworkers, a mid-day walk, or weekly therapy, we’ll do whatever we can to support you and make sure you have the time and resources you need to thrive both mentally and physically.

Wellness perks

If you’re joining us at Trek HQ in Waterloo, you’ll enjoy an on-site gym complete with the world’s most wonderful fitness trainer, a café stocked with healthy, freshly made food, a full-time primary care clinic, massage therapists, mental health counselors, dieticians, athletic trainers—and that’s just the start of it. Not joining us in the ‘loo? You’ll still have access to virtual benefits, including workout classes, doctor appointments, counseling, and more.

Trek trails

We built 30-kilometers of world-class mountain bike trails in our own backyard to provide employees with a much-needed sanctuary during the workday. Now, riders of all skills levels gather at our private trails for lunch rides, product testing, late summer bonfires, and the kind of respite only the natural world can provide. No matter where in the world you work, as a Trek employee, you’re welcome to join us on the trails at any time.

Meet me at the Lodge

Some companies do break rooms a little differently than others. Ours is called The Lodge, and it’s located in the middle of Trek’s private mountain bike trails — a place to kick your feet up, grab a cold beverage, and enjoy the company of your coworkers after a couple epic laps. This LEED Certified respite is complete with pinball machines, a bar, and plenty of boardgames. The worst part about The Lodge? Leaving.

Join the club!

Bikes may be our primary focus, but we still dabble in ball-and-stick sports. We have various sports clubs at Waterloo HQ — from lacrosse to pickleball to hockey — and all employees are welcome to join. The only price of membership is great energy and maybe e a few high-fives. Lifting heavy things more your speed? We also have a CrossFit-certified box and climbing walls onsite.

Like every great relationship, we’re looking for something meaningful. Our success relies entirely on the quality of our people, and our process is admittedly deliberate so you can get a better picture of what you’re joining and we can get a full understanding of who we’re welcoming to Trek.

Step 1 Make the first move

Every amazing journey begins somewhere, and this one starts with you making the first move. Find a role that speaks to you, drop us your resume, and we’ll let you know if we’re ready to move on to the next step. Either way you’ll hear from us – because nobody likes to be ghosted.

Step 2 Get better acquainted

You like us. We like you back. The second step is an easy 30-minute call with one of our friendly recruiters so we can both get to know each other better. During this conversation, we’ll learn more about you and you’ll learn more about Trek and the opportunities and amenities we offer.

Step 3 Take things to the next level

The Hiring Manager interview is a one-on-one discussion with the manager you’d report to in your desired role. Be prepared to discuss your experience and provide us with a fuller picture of what you’ll bring to the table, because at this point, you’ve got a great shot.

Step 4 Meet the family

At this stage, you’ll speak with multiple people you’ll be working with on a daily basis. This step allows us to gauge your experience and talents from multiple perspectives and gives you a 360-degree view of the people you’ll interact with, the culture of the team, and the expectations of the role.

Step 5 First trip together

Things are getting serious! We’re people people, and we believe the best way to get to know each other is to sit down and have an old-fashioned face-to-face conversation. While not all interviews will end onsite, in many cases, candidates will travel and tour Trek headquarters, meet their hiring manager and team in person, and decide if this is the commitment we’re all looking for.

Step 6 Let’s make it official

We want you to become a part of the Trek team, and we hope the feeling is mutual. Our hiring manager and recruiter will reach out with the specifics. Welcome to Trek!