BMW Group in Munich
BMW Welt and Museum - Guided tours
Fascination BMW Group - with guided tours you can get exciting insights into the inner workings of a global brand, right in the heart of BMW Group in Munich.
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Exciting insights behind the scenes of the BMW Welt
Visitors can get the best insight into BMW Group in Munich with the various tours. The BMW Welt, the BMW Museum and the BMW Group plant offer both individual visitors and groups different tours with exciting behind-the-scenes insights. The tours in the BMW Welt, in the BMW Group plant and in the BMW Museum take place almost daily and can be booked on site, online, by phone or by email.
The tours offered by BMW Welt are all about the different facets of the BMW Welt experience. From the BMW Welt-Museum-Plant Tour, which is exclusively dedicated to the highlights of the BMW Welt, the BMW Museum and BMW Group Plant, to a BMW Welt Tour in which you can go on a journey through the BMW Welt experience and, for example, discover the logistics behind the car collection.
The tour offer also includes special tours and comprehensive tours that can be combined with the BMW Museum and the BMW Group plant.
The overall view of BMW Group brand and product history in the BMW Museum shows over 125 of the brand's most important and attractive exhibits. Based on the originals, the guides explain the tradition and future of BMW in detail and comprehensively. A combined tour with BMW Welt is also offered.
BMW Group Plant
The BMW Group Plant in Munich produces over 900 automobiles and up to 1,400 engines every day. The production from the press shop to assembly extends over 12 halls. The tour of the BMW Group plant gives close insights into modern automotive engineering and is guided by the personal guide based on the individual information needs of the participants.
Information regarding the various tours at BMW Welt can be found here . You have the possibility to find the most suitable tour for you with the help of the interest query.
Recommendation
There is a choice of forays through BMW Welt, a look behind the scenes at the BMW Plant in Munich or the history of the company at the BMW Museum.
The recommendation for visitors is the BMW Welt-Museum-Werk Tour, which combines some of the highlights of all tours. From the moving tradition and history of the company in the BMW Museum, experience the fascination of production in the BMW Group Plant, and finally encounter all the brands of the BMW Group in BMW Welt.
Images from the BMW Welt and Museum
More information.
- Here you can find information on the various tours at BMW Welt, BMW Museum and BMW Group Plant and the most suitable tour for you
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BMW Tours in Munich (Factory, Welt, Museum): A Complete Guide
Visiting bmw in munich offers many choices.
BMW is the automotive epicenter of Bavaria , and any trip to Munich should include a visit to the BMW Welt (BMW World). The spectacular open architecture of BMW Welt instantly draws in visitors. In thinking of BMW in Munich, most people are familiar with the BMW Museum and the BMW Factory tour , but the BMW Group Classic Tour and the BMW Recycling & Dismantling factory tours are hidden gems not visited by as many.
Did you know that you can rent almost any BMW model by the hour? or schedule an appointment with a “BMW Genius” to get one on one time with a BMW product specialist where you can learn about any BMW vehicle? BMW Welt also has 4 different restaurants from the casual Cooper’S café to the elegant Bavarie Brasserie, or Michelin Star essZimmer which can be considered an evening dining destination unto itself. You can also visit the largest BMW Lifestyle shop with a massive collection of BMW and MINI clothing, accessories, and gifts.
In this Ultimate guide, you will learn about:
- BMW Welt Tours
BMW Welt Restaurants
- BMW Factory Munich Tours
- BMW Museum Tours
- BMW Group Classic Tour
- BMW Recycling and Dismantling Center (Factory Tour)
- BMW European Delivery – Collecting your new BMW
- BMW Genius Service
- BMW on Demand (Rent a BMW by the hour)
- BMW MINI Pavillion (formerly the BMW Pavillion)
- BMW Side Trips and Nearby Experiences
- Additional BMW Factory Tours within Driving or Train distance of Munich
The BMW Welt Tour and Experience List
Below the location map are individual sections dedicated to all of the options, tours, experiences, and addresses of BMW in Munich with links to appropriate websites, directions and hours of operation, and reservation options. Additionally, most linked pages have an English translation option, so if you open a page in German, look to the upper right corner for “EN” to translate. You may also use Google Chrome and translate the page directly.
Click on Map or List Below for Tour Location Information:
BMW Welt Tours – General Info
BMW Welt (BMW World) is the company’s experience and automobile collection center. It features fascinating, futuristic architecture and hosts a wide range of exhibitions and events. One unique area is the section dedicated to the personalized delivery of customer ordered BMWs. American customers who choose European Delivery will receive their car at the BMW Welt in a prominent display area only accessible to delivery customers.
BMW Welt is about Discovery
The BMW Welt is unlike any other building. You can take a guided tour of breathtaking architecture and experience the fascinating history of BMW firsthand from its beginnings in aviation and Motorsports to the present day as one of the Premium car and motorcycle manufacturers. Discover all brands of the BMW Group in more of a “show room”-like atmosphere without the sales pressure. There are sections dedicated to BMW vehicles including M series, i Series, MINI, Rolls Royce, Motorrad (motorcycles), and often special exhibits or innovations on display. You will also find a quite large “Lifestyle” (souvenir / fan) shop offering clothing, accessories and gifts for each BMW brand including a very large section dedicated to MINI.
Admission to the BMW Welt is free. However, guided tours may be purchased at the welcome desk as well as Munich factory tours (which should be booked in advance). There are several restaurants on site from casual to “reservations only” on offer (see BMW Welt restaurants), and corporate or special events can also be booked and held at the BMW Welt.
BMW Welt Tour Details
Guided Tour Times:
- Monday to Sunday: 3.30 pm (EN)
- Monday to Sunday: 2.00 pm (DE)
Participants: max. 20 people
Duration: 60 minutes
Ticket prices:
- Individual: 7.50 EUR / 6.50 EUR discounted*
- Group: 150.00 EUR / 125.00 EUR discounted*
BMW Welt Opening Hours
- BMW Welt: Monday – Sat: 7:30am – 12am (midnight); Sundays 9am – 12am (midnight)
- BMW Lifestyle Shop: Monday – Saturday: 9:00am – 6:00pm; Sundays/Holidays: 10:00am – 6:00pm
- BMW on Demand: Daily from 9:00am – 6:00pm
Getting to BMW Welt
BMW Welt Location / Directions
BMW Welt – Am Olympiapark 1; D-80809 München
Arriving via U-bahn Subway: Take U3 train to Olympiazentrum Station, follow the signs for the 3-minute walk to BMW Welt once you step off the subway train.
Restaurants at the BMW Welt
BMW Welt has 4 culinary offerings for all price ranges and appetites. Here is a brief overview of your options at the BMW Welt. Some locals even visit the Bavarie Brassiere or the Michelin Star Rated essZimmer restaurant for celebratory evenings and special events. Also, BMW Welt after dark is a magical space, so consider an evening meal some time during your visit to Munich!
Cooper’S – Snacks & Drink
The ground-floor bistro near the north entrance to BMW Welt is the snack and catering center for all visitors to BMW Welt. It offers a varied range of snacks at any time of day, including takeaways and culinary gifts.
- Hours: Monday to Saturday from 7:30am – 7:00pm / Sundays and holidays from 9:00am – 7:00pm
- Reservations: not necessary
Biker’s Lodge – Snackbar
The Biker’s Lodge is the place to go for coffee breaks and delicious snacks. In this cozy lodge, you’ll find a wide range of cake specialties. The sweet offerings are complemented by pit-stop delicacies from Bavaria, the Alsace and Tuscany.
- Hours: Monday to Sunday: 10.00am – 6.00pm
Bavarie – Brasserie
TIP: Every Friday evening from 6pm to 8pm seating, you can enjoy a very special menu in a unique atmosphere. The “Chef’s Choice” is a 4-course menu which combines the most popular dishes of day with chef Dominik Kreuzig’s favorite products. Be sure to reserve ahead!
Hours – Monday to Saturday: 11:00am – 11:00pm / Sunday and public holidays: 11:00am – 6:00pm
Reservations:
- e-Mail: [email protected]
- Phone: +49 (0)89 358 991 818
EssZimmer – Michelin Star Fine Dining
EssZimmer was awarded its first Michelin Star in 2014, and chef Bobby Bräuer and his team create a special experience each night for a small group of guests. EssZimmer is often a destination restaurant for locals as the food combined with the ambience of the BMW Welt in the evening is magical. Be sure to reserve well in advance!
Hours: Tuesday to Saturday: from 7.00pm / Closed on Sunday, Monday and public holidays
- Dedicated Website (German site – open in Google Chrome to translate)
- e-mail: [email protected]
- Phone: +49 (0)89 358 991 814
BMW Factory Tour Munich
Models Produced: 3 Series Plug-in-Hybrid 330e, 3 Series Sedan, 3 Series Touring, 4 Series Coupe, M4 Coupe, Engines
( Note: For the other 8 BMW factory tours outside of Munich, be sure to check out BMW Factory Tours: The Ultimate Planning Guide )
A guided tour of the BMW Group’s main plant in Munich gives you access to all areas of automotive production: the press plant, the body shop, the paint shop and assembly. Around 8000 employees from over 50 countries work at this location, including approximately 850 apprentices. Approximately 1000 automobiles and over 2000 engines are built here every day and are then integrated into the global production network.
BMW Munich Factory Tour Details
Tour Frequency: Factory tours are offered Monday – Friday between 9am and 4:30pm in English and German at scheduled intervals. Book ahead for your preferred date and time.
- Single visitors: 12 EUR / 9 EUR reduced*
- Groups (up to 30 persons): 240 EUR / 200 EUR reduced*
Tour Booking for BMW Munich is done directly via email or phone to BMW and not through the online booking portal that other factory locations use.
- Book by e-mail: [email protected] (writing in English is fine, give a range of date options and specify that you want an English-speaking tour and they will reply with availability and booking options)
- Book by Phone: +44 (0) 89 1250 16001 The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling. The + plus sign may be entered by long pressing the zero key. Time difference should be considered if calling.)
Getting to BMW Factory Munich
Arriving via U-bahn Subway: Take U3 train to Olympiazentrum Station, follow the signs for the 3 minute walk to BMW Welt once you step off the subway train.
The Factory tour meeting point is inside of the BMW Welt at the Tour Desk. You should arrive 15 minutes in advance of your appointed time. There is plenty to see and do while you wait.
BMW Museum and Tours
Whereas BMW Welt is about current and future of BMW, the BMW Museum showcases its past . The BMW Museum presents the company, brand and product history of BMW in a fascinating way. A visitor trail leads through 25 separate exhibition areas and more than 90 years of brand history. On the 5,000 square meter exhibition area around 120 original exhibits are on display. Background information on the exhibits is provided in German and English
BMW Museum Tour Details
- iOS: Apple iTunes Store
- Android: Google Play Store
Tip: Allow about 2 hours to visit the BMW Museum
Opening hours: Tuesday – Sunday 10am – 6pm (last entry at 5:30pm)
Regularly closed: Mondays, 24-26 December, 31- December and 01 January.
Self-Tour Cost:
- Individual: 10 EUR / 7 EUR discounted*
- Groups of 5 or more: 9 EUR / person
- Family Ticket: 24 EUR (covers 2 adults and up to 3 children)
- Individual: 13.00 EUR / 10.00 EUR discounted*
- Group: 190.00 EUR / 150.00 EUR discounted*
- Family: 29.00 EUR (for parents with their own children)
* Discounted tickets are available upon presentation of valid ID for the following: BMW Clubs, students up to the age of 27, children under the age of 18, senior citizens and disabled persons.
Guided Tour Schedule:
Guided tours are offered Tuesday to Sunday: 11:00am, 2:00pm (German) and 12:00pm, 3:00pm (English). You may also visit during other hours and do a self-guided tour (no advance reservation necessary).
Guided Tour Duration: 60 Minutes
Booking for guided tours:
Reservations for the guided tours are done either by e-mail or phone. While you may be able to arrange a tour upon arrival, tours are frequently sold out on the day, so advance booking is advised.
- Book by e-mail: [email protected] (your reservation request e-mail may be in English or German)
- Book by Phone: +49 (0) 89 1250 16001
Getting to BMW Museum Munich
BMW Museum – Am Olympiapark 2; D-80809 Munich
The BMW Museum is located directly across the street from the BMW Welt. There is an overpass bridge to cross the road, however there are traffic signals for crossing the road as well. Be on the lookout for approaching bicycles!
BMW GROUP CLASSIC and Tour
Classic vehicles, heritage, and parts.
BMW Group Classic services acts as the central hub for owners of classic BMW vehicles in terms of parts sales, services, repairs, restoration, vehicle sales and purchasing, and vehicle certificates. Additionally, the BMW Group Archive specializes in answering questions on the history of the company, its brands and products. BMW Group Classic’s portfolio also includes participating in classic vehicle events, as well as preserving and managing a collection of some 1,000 exhibits.
Since 2016, Moosacher Straße 66 in Munich has been home to BMW Group Classic and the first port of call for anything to do with classic vehicles from the BMW Group. The site covers an area of 13,000 square meters and is located not far from BMW Group headquarters – so it is also very close to BMW Welt, the BMW Museum and the BMW car factory. The site contains one of BMW’s first production halls. Originally used in the manufacture of aircraft engines, this hall is now a listed building which stands as a monument to the allure of the BMW brand.
Selected areas of BMW Group Classic, such as the historic vehicle collection center, can be visited in the course of the guided tour. Here you’ll see an exclusive collection of classic cars and prototypes. Note that you must purchase your tour tickets in advance from the BMW Welt as they do not sell tour tickets at the door.
BMW Group Classic Tour Details
Dedicated Website
Group tour: Saturday: 4:00 pm (EN or DE)
Participants: max. 20 people
Duration: approx. 60 minutes
Ticket prices:
- Individual: 16 EUR / 13 EUR discounted*
- Group: 250 EUR / 210 EUR discounted*
Tour Booking for BMW Classic is done directly via email or phone to BMW.
Cafe Mo. 66 at BMW Group Classic
During your visit, be sure to have a cappuccino, beer, or a light bite at the on-site Café Mo. 66! From May through October, Café Mo 66 opens on the first and third Saturday of every month for a “Wheels & Weißwürscht” event. Visitors are invited to join in all the fun. At other times, the cafe is open during most visiting hours.
Cafe Location (within BMW Group Classic) – Moosacher Str. 66, 80809 München
Cafe Hours:
- Monday – Thursday: 9:00am – 6:00pm
- Friday: 9:00am – 3:00pm
- Saturday, Sundays, public holidays: closed
Classic BMW Rental Program
Unlike BMW on Demand at the BMW Welt, the BMW Group Classic car rental program offers all style-conscious fans of vintage vehicles and recent classics the chance to experience the fascination of these legendary BMWs first hand. The selection of available models ranges from classic BMW, Rolls Royce, MINI and motorcycles to exclusive show cars and historic racing machines. Cars are available by the day or by the weekend. You can even rent a chauffeur if you like!
The rental process begins with your contact to the special group at BMW Group Classic. They can advise you on the options available and put together a package to meet your individual requirements or a gift certificate for your BMW enthusiast. You can contact BMW Group Classic Car Rental Program at [email protected]
Getting to BMW Group Classic in Munich
BMW Group Classic Location / Directions
BMW Classic is just 8 minutes north by subway from the BMW Welt on the U3 line.
BMW Group Classic – Moosacher Str. 66; D-80809 München
Arriving via U-bahn Subway: Take U3 train to Oberwiesenfeld Station (1-stop / 8 minutes north of BMW Welt / Olympiazentrum station).
BMW GROUP Recycling & Dismantling Tour
Vehicle recycling.
This special guided tour will take you on a fascinating journey behind the scenes of BMW AG’s Recycling and Dismantling Center (RDZ). You will learn everything that there is to know about the individual stations that make up the center’s internal process — from the reception of the vehicle all the way to its dismantling. Additionally, you will receive interesting information about current governmental provisions on the reutilization of end-of-life vehicles and witness the “circular economy” in person.
The Recycling and Dismantling center is north of Munich in Unterscheisheim, which can be reached by the S-Bahn train and a 15-minute walk. Tours are only offered by request, and generally require a group booking, however your group may be as small as one. This tour is not suitable for those who need wheelchair access and is only advised for children aged 14 and above. It is also required to wear non-slip shoes.
What is “RDZ”? – In German, the word for “Center” is “Zentrum”, so you will be visiting the “ R ecycling und D emontage Z entrum” or RDZ. During your travels, you’ll likely notice that Z on many signs relating to other Centers.
BMW Recycling & Dismantling Tour Details
Tour Availability / Duration: Dates on request, contact booking center
Tour Cost : Group: 150.00 EUR / discounted* 125.00 EUR
Tour Booking for BMW Recycling & Dismantling is done directly via email or phone to BMW.
Getting to BMW Recycling & Dismantling “RDZ”
BMW RDZ Location / Directions
BMW Recycling & Dismantling Center: Carl-von-Linde-Straße 25a; D-85716 Unterschleißheim
Arriving by S-Train : Take the S-bahn Train S1 to Unterschleißheim station – (use Google maps to guide you on the brief walk from the station.)
BMW European Delivery
If you haven’t considered taking advantage of this program, you should!
The BMW European Delivery program allows you to custom order your BMW from your local dealer in the United States, and then collect the car at the BMW Welt in Munich for an unforgettable “create-your-own” experience. European Delivery cars include local registration, 2 weeks of prepaid road insurance (more is available), and GPS programming of local maps to use during your time in Europe.
You drive your car during your time in Europe, and simply drop the car at one of the many locations in Munich or several other German cities or surrounding countries. The car is then shipped to your dealer in America and cleaned up and delivered to you once again.
Learn More About the BMW European Delivery Program
The BMW European Delivery program has several planning steps for you to take, and they are covered in detail in BMW European Delivery: Complete Planning Guide .
When you visit the BMW Welt, you will see a center section with beautiful new cars on turntables and this is the area where customers are given one on one detailed instruction on their new car, and then drive it off down a special ramp directly to the outside roadway.
Would you like to find out more about a particular model? Or about engineering, equipment and engines? BMW is offering a new FREE service for customers, visitors and fans of the brand: an individual consultation on all BMW cars, given by a BMW Product Genius, with whom you can now arrange a scheduled appointment.
The Product Genius is a highly qualified vehicle expert with a comprehensive technical knowledge of all BMW models. At BMW Welt, they present BMW products, engineering and various application options to existing and prospective customers in a relaxed and inspiring environment – with absolutely no time or purchasing pressure.
Booking a Genius Reservation
BMW suggests booking this appointment by phone; however, you may first try an e-mail contact to confirm this. If you do email, be sure to list your desired dates, model of interest, and that you prefer an English-speaking Genius. BMW has an excellent customer communication team, and they will do their best to accommodate you and will advise on any other details needed to book.
- Book by e-Mail: [email protected]
- Book by Telephone: +49 (0)89 1250 16001 to arrange an appointment with the BMW Welt Product Genius. The representative may answer in German but will respond in English as soon as you say “hello”. (From American landline dial: 01149 89 1250 16001, from a Cell Phone dial +49 89 1250 16001 – the (0) is omitted and only used for local calling. The + plus sign may be entered by long pressing the zero key. Time difference should be considered if calling.)
BMW On Demand
Experience the joy of driving a BMW firsthand by renting a current model BMW vehicle by the hour at the BMW Welt. Select from a range of cars that you can keep from one hour to up to 5 days. Hourly rates include insurance, and cars can be booked online up to 6 weeks in advance. The price range is approximately 35 to 70 Euros per hour, so this truly is meant for a short-term experience.
Non-German customers will need a valid passport, a credit card and a valid driving license. Additionally, all documents need to be issued in the name of the renter. Minimum driver age is either 21 or 25 depending on the vehicle rented.
BMW on Demand Details
BMW on Demand Website (select EN for English)
- List of models available with hourly prices in Euro
- Schedule of availability for your desired date and model
- Answers to Frequently Asked Questions about the service
Cars are picked up and returned to the BMW on Demand counter inside the BMW Welt. Hours: Pickup / return is possible between the hours of 9:00am and 6:00pm
BMW On Demand Customer Desk
- e-mail: [email protected]
- Telephone: +49 (0) 89 382 71201
BMW MINI Pavillion
The new MINI Pavillion opened in October of 2019, is the reincarnation of the BMW Pavillion that offered an in-town showcase of the BMW brand for visitors. Today, the MINI reinvention takes that idea up a level and has now become a place where you can learn about the MINI brand. The Pavillion incorporates a snack / coffee bar, an eyeglass boutique, a Harmon Kardon lounge, a work-share space where you can book a meeting room, and a Barber offering wet shaves, beard styling and haircuts. A perfect place for an afternoon coffee or cake.
The MINI Pavillion is a freestanding building that closely resembles a car dealership from the outside with surrounding windows and new MINI cars on display. If you arrive after hours, they generally have spectacular lighting on the cars on display, so it’s still a sight to see when they are closed.
Getting to the MINI Pavillion
Location: MINI Pavillion – Lenbachplatz 7a; D-80333 Munich
Hours: Mon – Friday 10am – 7pm, Saturday 10am – 6pm, closed Sunday and for special events.
The MINI Pavillion is a 3-minute walk from the Karlsplatz / Stachus S-Bahn / U-Bahn Station, but is also within walking distance of the Hauptbahnhof (central train station) or Marienplatz as well. (basically, between the two and 1 block to the north).
BMW Visitor Side Trips
Visit the largest bmw dealer in munich.
Visit the Largest MINI Dealer in Munich
Lunch Tip Nearby BMW Welt / Museum / Factory
For Americans (or anybody) who is craving a German take on the American-styled pizza, a visit to the Pizza Hut across the street from BMW Welt is a must! I know this sounds silly, but the Salami Pan Pizza is better than any pepperoni counterpart version on offer from Pizza Hut in America, and you will be pleasantly surprised. The prices are reasonable and there are even lunch deals available, however it’s amazing how few visitors make the walk across the street for a quick and hearty lunch. Pizza Hut is located on the opposite corner from the BMW Welt, or across the Petuelring from the BMW Museum and Headquarters (Pizza Hut am Olympiazentrum – Lerchenauer Str. 42, D-80809 München )
Visit the Olympiapark
- Olympia Tower (Turm) – Take in 360-degree views from 190 meters above Munich
- Take an adventurous (guided) walk across the rooftop of the Olympic Stadium
- Zip Line from the rooftop across the Olympic Stadium
- Descend from the stadium roof in a 40-meter drop to the ground – exhilarating and unforgettable.
- Or you could just have lunch…
If the adventures are too much, you can simply stroll around the park and view the venues and relaxing atmosphere. Entrance to the Olympiapark is free, and only some of the venues have an admission fee. There are direct walks to Olympiapark from the BMW Welt that cross over the busy street.
Olympia Park Website in English
Olympia Park site layout of venues
Additional BMW Factory Tours Near Munich
If you enjoy car production factory tours, consider making a visit to one of the factories about 60 or 90 minutes by car from Munich. Please see BMW Factory Tours: The Ultimate Planning Guide for outlines of all BMW Factory tours including:
- BMW Factory Dingolfing – see the birthplace of 3,4,5,6,7 and 8 series vehicles
- BMW Factory Landshut – this is where cockpits, Carbon Fiber, drive shafts, and parts for all BMW Group autos are made.
- BMW Factory Regensburg – this is where most convertibles are produced along with 1, X1, 2, X2 and 4 Series vehicles.
Reduced Entry Guidelines and General Tour Notice
Reduced entry fee:.
Reduced entry is offered to Children and school students up to the age of 18, persons undergoing training, university students, disabled persons with escort, persons taking a year out for voluntary social or environmental service, unemployed persons, old age pensioners and the retired, members of BMW Clubs, the MGV (Association of Munich Tourist Guides) and the BVGD (Association of Tourist Guides in Germany), representatives of the press, BMW staff, holders of the BMW Card or the BMW Premium Card.
Guidelines from BMW:
- Please be at the agreed meeting point 15 minutes before the start of the tour.
- Please note that photo or video recordings are not permitted during the tour.
- As the factory tour runs through production areas, it is mandatory to wear sturdy, closed shoes.
- Walking distances may be up to four kilometers, the tours usually last between 2 and 2.5 hours.
- For safety reasons, it is essential that guests speak the language of the respective guide (DE/EN), or bring a suitable interpreter.
- For safety reasons, the minimum age for accompanied participants on the guided tour of the Munich plant is 6 ; young people aged 14 and over many participate in the tour unaccompanied .
- There are no tours of the plant on weekends, public holidays (in the state of Bavaria), and production-related closing days.
- Please understand that it is not always possible to visit all areas of production. We reserve the right to cancel tours at short notice, if required by production.
- The usual factory tour is connected with climbing stairs. Please let BMW know when booking if you would like to visit BMW with people with reduced mobility.
- It is not allowed to bring animals.
European Contact:
For any questions regarding a reservation booking, please do not hesitate to contact the BMW Welt Visitor service center for further information. You may reach BMW Monday to Friday from 8:00 am to 10:00 pm Central European Time (CET), Saturday, Sunday from 8:00 am to 6:00 pm CET on the following:
- Contact by e-mail: [email protected]
- Contact by Phone: +49 (0) 89 1250 16001
- Contact by FAX: +49 (0) 89 1250 160 09
As this is the general visitor phone line, English will be understood and spoken. If they answer in German simply say “hello” and they will adjust and assist!
Frequently Asked Questions
How much time should I spend at BMW Welt
BMW Welt has many things to see and do. You can spend the better part of a day there, or brush through the exhibits in 30 minutes. Ideally, you should allow about 2 hours for the BMW Welt itself. You can add in time for lunch, any tour that you have booked, and your BMW day will be quite full.
- BMW Welt – minimum 2 hours
- BMW Museum – up to 2 hours
- BMW Factory tour – 2.5 hours
- Add time for lunch or dinner
- Add time for a browse in the Lifestyle Shop
Do I need to make a reservation to visit BMW Welt?
You do not need reservations for BMW Welt, itself. However, if you plan to take a factory tour or other guided tour of BMW, the BMW Museum, of BMW Welt, then you should start by booking tour reservations in advance . Then you can set aside that day as the day to visit the BMW Welt before or after your reserved tour.
Can Children enjoy the BMW Welt?
Of course! There are special and educational exhibits for children. BMW Welt has special programs for kids including a monthly “Night at the Museum” sleep over, however they are mostly in German, but children will have an exciting time at the BMW Welt in activities in English. Note that there is a minimum age for participation in the Factory Tour (6yrs for accompanied children and 14yrs for unaccompanied)
Since its opening in 2007, BMW Welt has become the iconic entry point into the world of BMW in Munich. There are so many opportunities for tours and learning adventures and with advance planning, you’ll be able to participate and enjoy in all that you want. Be sure to book in advance! – JK
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Josh Kennedy
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- What to see
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Munich BMW Group Plant
The BMW Group Plant in Munich gives visitors an interactive experience of the design and production processes of the brand's vehicles. Learn all about it!
Taking a guided tour of the BMW Group production factory is a must-do for car lovers, giving visitors access to all areas of automotive production, from design to assembly.
The two-hour tour, which is offered in English and German, will take you to the different parts of the factory, showing you how different BMW Group vehicles are made throughout their engineering production processes.
How to visit?
To join the BMW Group Plant Tour, you just need to contact the factory either by phone or by email. Once you've confirmed your visit, you just need to make your way to the BMW Welt information desk in time for your tour.
- +49 (0)89 125016001
- [email protected]
In the BMW Welt, next to Olympiapark.
Guided tours in English and German: Monday to Friday (not public holidays).
Adults: € 10 ( US$ 11.10) Concessions: € 7 ( US$ 7.80)
U-Bahn: Olympiazentrum , lines U2 and U3. Bus: line 173.
Nearby places
BMW Welt (309 m) BMW Museum (309 m) Olympiaturm (691 m) Olympiapark Munich (991 m) Neue Pinakothek (3.4 km)
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PressClub Global · Article.
The complete bmw welt experience: the bmw welt, the bmw museum and the bmw munich plant, 23.03.2012 press kit, press kit: the complete bmw welt experience, press contact..
Bernhard Ederer BMW Group Tel: +49-89-382-28556 Fax: +49-89-382-20626 send an e-mail
Bernhard Ederer BMW Group
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This press kit is available in 5 languages: English, French, Italian, Spanish and Mandarin - see attachments
1. The complete BMW Welt experience
The BMW Welt “ensemble” – formed by the BMW Welt, Museum and Plant – has quickly become one of Bavaria’s top attractions. The success of all three realms of discovery lies in their diverse range of regularly changing exhibitions and focus topics, as well as their exciting programme of events. The BMW Welt combines technology, design and innovation with lifestyle, dynamism and culture to create a public space for meeting and discussion.
The BMW Welt. The heart of the brand – the beat of the city. Since it opened in 2007, the BMW Welt has provided its roughly two million visitors a year with a wide range of unforgettable experiences – and, today, is one of Bavaria’s most popular attractions. Visitors from all over the world come to admire the latest trends and exhibitions, technology and design, or even experience the excitement of collecting their new car at the BMW Welt. Both as a building and an institution, the BMW Welt serves as an important interface between the company, the brand, its products and the visitor. This is the only place where it is possible to experience the company’s past, present and future as a whole.
Besides personal delivery of up to 100 cars a day to their new owners from all over the world, exclusive presentations of the latest vehicle model series and motorcycles, combined with interactive exhibits, offer insights into BMW research, development, design and production – and allow the visitor to experience the BMW brand and the company from virtually every perspective. The BMW Welt’s Junior Campus for children and teenagers is a comprehensive and exciting programme designed especially for younger visitors. It allows them to explore the world of mobility in a highly creative way and implement it in many different scenarios. The BMW Welt also has its own Events Forum, equipped with state-of-the-art technology for all kinds of company and other events. This makes it an ideal venue for concerts, exhibitions, conferences, live broadcasts, receptions and seminars as well as for the sparkling array of events the BMW Welt hosts itself: From readings by best-selling authors to jazz contests, parties and improvisational theatre, through to New Year’s Eve parties – this is a place where guests can truly feel the beat of the city.
BMW Museum. History up close. The BMW Museum was built right next door to the BMW Group Headquarters – which Munich residents soon dubbed the “Four-Cylinder” – in 1973. The concept behind the BMW Museum, which reopened on 21 June 2008 following an extensive expansion, focuses on the fascination of the BMW brand. Around 120 original exhibits showcase more than 90 years of BMW brand history along a central route, or “road” that guides 400,000 visitors a year through 25 separate exhibition areas. Special junior programmes for children and teenagers round off the Museum’s offering.
BMW Plant. A passion for technology. The BMW Plant Munich is the original BMW Group Plant. As part of the BMW Group’s global production network, the plant builds up to 1,000 BMW 3 Series (Touring and Sedan models) and more than 1,000 power units a day, including four, eight and twelve-cylinder petrol engines and high-performance engines for the M3, M5 and M6. The Munich plant employs a workforce of around 9,000 people from more than 50 countries and accommodates all automobile production technologies. It belongs to the Group’s global production network of 24 plants in 13 countries and, as part of the BMW Welt, also serves as a “window on the world of BMW production”. Individual tours provide a unique and authentic insight into automobile production.
2. The BMW Welt. The heart of the brand – the beat of the city.
The BMW Welt hosts more than 50 different events a year, from Brazilian carnival, to improvisational theatre and poetry slams, through to Sunday matinees and the finale of the renowned BMW Welt Jazz Awards. Since the vehicle collection process is such an integral part of the BMW Welt, visitors who are taking one of the fascinating tours or viewing the changing vehicle exhibitions, can also share in the new car-owners’ joy as they receive their BMW fresh off the production line.
The BMW Welt’s Junior Campus Portal invites younger visitors to enter a fascinating universe for them to discover. The BMW Welt’s wide range of educational programmes allows young guests to try their hand at being an engineer or a car designer, for example. All of the content is closely tied in with the Bavarian school curriculum and designed to appeal to youngsters’ curiosity. Specially trained staff assist with the individual programmes.
Besides the diverse programme of events and regularly changing exhibitions on BMW technology, design and innovation, visitors are also fascinated by the building’s extraordinary architecture. Professor Wolf D. Prix’s award-winning design makes the BMW Welt one of Munich’s most exciting locations – both inside and out. The Viennese architect and his team, COOP HIMMELB(L)AU, consider themselves part of the deconstructivist tradition – together with famous international figures, such as Zaha Hadid, Daniel Libeskind and Rem Kohlhaas. The roof of the BMW Welt could easily fit over Saint Mark’s Square in Venice. But the entire roof construction is supported by just eleven pillars, so that it almost appears to be floating. Some 3,600 solar cells were installed on this same roof, over a total area of 6,300 square metres, creating the impression of a single entity. Photographers and camera teams have also discovered its exciting architecture for themselves: The BMW Welt is regularly used as a location for TV productions and photo shoots.
The BMW Welt also offers an exceptional fine-dining experience. A large team of expert staff takes care of visitors’ well-being, serving everything from light meals to three-course dinners, and making a visit to the BMW Welt a real culinary highlight.
At its opening in 2007, Christian Ude, Lord Mayor of Munich, the Bavarian state capital, commented that: “In this day and age of growing competition among industrial locations, it is by no means a given for such a large, dynamic and, in particular, global company to put down deeper roots in the city. The BMW Welt not only benefits Munich in visual and architectural terms – it is also a highly significant project through which BMW is once again pledging its commitment to its home city.”
The latest information on opening hours, events and guided tours can be found in the internet at www.bmw-welt.com/en .
3. The BMW Museum. History up close
Munich is where BMW’s history all began. The Museum also reflects the ongoing history of the company in the city. Visitors are able to experience and learn about the brand’s technological horizons and design history: from the very beginnings early last century all the way into the new millennium. The Museum’s collection of historical cars, motorcycles, racing and aircraft engines, combined with a glimpse of the technology and designs of the future, have been the foundation of its success since 1973. With its unique range of original exhibits, the BMW Museum appeals to visitors from all over the world and has established itself as one of Munich’s most popular attractions.
Since it reopened in 2008, the BMW Museum has continued not only its own success story, but also that of the company – in a new space, with new content: With its new approach, and five times the exhibition space, the BMW Museum highlights BMW’s competence and innovative strength.
Over an area of 5,000 square metres, vehicles, themes, architecture, design and media concepts combine to provide an unmistakable brand experience and form a unique composition of exhibits from past, present and future. The range of topics comprises the history of the BMW Company, its brand and products, and combines all of these with a broad range of developments in design, technology and motor sports. Strolling through 25 focus topics, visitors from all over the world walk along “Museum roads” and submit to an intense brand experience. The concept of the museum of the future.
The museum concept focuses on the fascination of the BMW brand. Special emphasis has been placed on using the latest presentation techniques to showcase the more than 120 original exhibits and present information on BMW vehicles, their sporting successes and the design development process in an interesting way. A central “road” leading through the Museum creates an urban setting and guides the visitor through space and time. The “Bowl” is an ideal new venue for any kind of temporary exhibition as well as a wide range of cultural events.
The latest information on opening hours and admission prices can be found in the internet at www.bmw-museum.com .
4. The BMW Plant. A passion for technology
The same high standards of quality, safety and careful use of resources apply at all plants within BMW’s international production network. Innovative production technologies and highly skilled employees at all locations assure the production of premium cars “Made by BMW” comprising more than 10,000 individual parts and components.
The BMW Plant Munich is the BMW Group’s original plant. It is located in the north of the city, directly next to the BMW Group Headquarters, the BMW Museum and the BMW Welt. The Plant employs a workforce of around 9,000 people from more than 50 countries around the world, including around 700 apprentices. As a part of the BMW Group’s global production network, the BMW Munich Plant builds more than 1,000 engines and up to 1,000 cars a day. Representing all of the BMW Group’s international production facilities, the BMW Munich Plant, next to the BMW Welt, offers visitors a direct insight into state-of-the-art automobile manufacture. The BMW Plant Munich. Authenticity and technology.
The origins of BMW production go all the way back to the year 1917. Since 1922, the plant has stood in Munich’s Milbertshofen district in the north of the city. Originally, the Munich Plant built only aircraft engines and motorcycles: In fact, BMW’s 100,000th motorcycle rolled off the production line here in 1938. Automobile production in Munich did not begin until 1951, with the launch of the BMW 501. The first BMW Isetta was built just four years later, securing additional jobs. The BMW 1500, the brand’s first sporty four-door midrange sedan, entered production in 1962, laying the foundation for BMW’s success in the market. The company transferred some stages of production from Milbertshofen to the town of Dingolfing some 110 kilometres north-east of Munich in the late ’60s, with motorcycle production moving to Berlin in 1969 to relieve the BMW Plant Munich.
The BMW 3 Series, to this day the BMW brand’s most successful model series, entered production at the Munich Plant in 1975. Numerous innovations in control and production technology were introduced at the Milbertshofen Plant for the first time – such as the world’s first fully-automated production of the under-body assembly in the body shop. The 1980s were characterised by ongoing expansion of BMW’s production network, with new plants in Steyr, Regensburg and Wackersdorf all going on stream. After the foundry was moved to Landshut and the BMW’s Research and Innovation Centre completed in the north of Munich, the Munich Plant concentrated on the production of automobiles and engines from the mid-80s on. One of the key decisions taken in the ’90s was to build all of the BMW Group’s large, high-performance M engines at the Munich Plant.
BMW attaches great importance to the environmental-friendliness of its production in the heart of the city. It established a neighbourhood forum in 1994 and won the City of Munich’s Environmental Award in 2003.
The Munich location. Innovative, creative, flexible.
All automobile production technologies are accommodated at the Munich Plant over an area of 500,000 square metres: the Press Shop, Body Shop, Paint Shop and Assembly, as well as Engine Production and the Production of Interior Fittings. The modifications necessary for production of current and future models of the BMW 3 Series, as well as future engine generations, required almost the same investment as a brand-new production plant. All five generations of the BMW 3 Series were built at this BMW Plant rich in tradition.
Quality assurance worldwide The BMW Group’s production network includes seven vehicle production plants for BMW automobiles and motorcycles and encompasses a total of 24 production facilities on four continents. Engine plants supply various engines to the vehicle production plants, with the production network being supplemented by component plants. To avoid high customs barriers in certain markets with significant growth potential, BMW also operates Completely Knocked Down (CKD) Assembly Plants building cars in local markets. These plants assemble imported parts kits together with components supplied by local industry.
BMW Plant tours.
Since the BMW Welt opened, visitors – including many customers collecting their cars – have taken a tour along the Plant’s “Production Mile”, which leads through various production halls and production stages, ranging from Press Shop to Assembly. The BMW Plant Munich is open to all visitors over the age of seven. Maximum group size is 30 visitors; guests can opt to take a private tour or join a group tour. Tours should be booked in advance by calling the BMW Welt Info Service at +49 180 2 118822 (0.06 EUR/call from a Deutsche Telekom landline; maximum of 0.42 EUR per minute for calls from German mobile networks). Customers collecting their car at the BMW Welt may include a plant tour as part of their itinerary.
Journalists wishing to join a plant tour are requested to contact the Press Department at BMW Plant Munich: Tel. +49 89 382 25885.
Additional information can be found at www.bmw-welt.com/en .
If you require any further information or photo material please contact:
Corporate Communications
Martina Daschinger Spokeswoman BMW Welt
Tel.: +49-89-382-14908
Email: [email protected]
Internet: www.press.bmwgroup.com
Manfred Grunert
Spokesman BMW Museum
Tel.: +49-89-382-27797
Email: [email protected]
Corporate Communications BMW Group
Julian Friedrich
Corporate Communications and Employee Communications
BMW Plant Munich
Tel.: +49 89-382-25885
Email: [email protected]
TV footage is available at www.press.bmwgroup.com .
The BMW Welt – A world of experiences
The ensemble formed by the BMW Welt, Museum and Plant invites visitors of all ages to experience the past, present and future of the BMW brand for themselves. Guided tours through the BMW Welt, Museum and Plant provide an exciting insight into the world of BMW automobiles. The educational concept of its special junior programmes for children and teenagers focuses on the fun of discovery. Visitors can look forward to a diverse programme of cultural events, art and entertainment, as well as fine-dining at its top on-site restaurants. Whether for jazz concerts, poetry slams, clubbing, improvisational theatre, family Sundays, fashion shows, film premieres, gala events or panel discussions – the BMW Welt and the BMW Museum provide an ideal venue for innovative events.
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Exhibitions at BMW Welt
- Overview Exhibitions
- BMW Luxury Class
- Rolls-Royce Motor Cars
- BMW Motorrad
- Future Forum
Exhibitions at BMW Museum
- House of the Company
- House of Design
- House of the Motorcycle
- House of Technology
- House of Motorsport
- House of Brand
- House of the Series
- Place of Remembrance
- Art Car Gallery
- Guided Tours
Workshops at the BMW Welt
- All workshops
- 3D Print workshop
- Creative workshop
- Programming workshop
- Sustainability workshop
Workshops at the BMW Museum
- Design workshop
- Detective workshop
- Film workshop
Workshops (vacation / school)
- Vacation programs
- Class and group workshops
Children's birthday
Workshops (team / adults).
- Current events
- Vehicle Collection
- Pickup Experience
- Packages & Services
- Vehicle Consultation
- Driving Experience
Event Locations
- Inspiration
- TV and Streaming-Studios
- Film-and Photolocations
- Additional Experience
Restaurants
- All Restaurants
- All Bistros
- Restaurant EssZimmer
- Resturant Bavarie
PICKING UP YOUR CAR AT THE BMW WELT IN MUNICH.
Should I reserve a BMW collection or not? Wait a moment before you decide - and find out here in detail what to expect during a pickup! Without giving too much away, how does that sound to you? A comfortable arrival, an exclusive welcome moment in the Premium Lounge, the first virtual encounter with your BMW in the Product Info Center, a ceremonial handover of your BMW with a personal vehicle briefing and delicious cuisine at Bavarie by Käfer. You have already scheduled a pick-up? Then plan now how you want your day to go. One thing we can promise you: No matter how you plan your day at BMW Welt, it will be one to remember!
BMW Museum.
100 years and not even the slightest downtime! Experience the highlights of 100 years of BMW at the BMW Museum in Munich. Why? Because you too are now part of our history!
BMW Group Plant Tour.
Be where it all begins. Take a look at the production of our BMW models - on a BMW Group plant tour you won't be able to stop being amazed.
BMW Welt Tour.
This is how our parents imagined the future. Let yourself be pulled in by the magic of the place on a guided tour of BMW Welt. Here, space, light and dimensions are redefined - and the models of the BMW brand given a unique setting.
BMW Group Classic Tour.
See where at BMW young and classic cars are maintained or even revitalised. Reserve a BMW Group Classic Tour - and visit selected areas of the historic vehicle collection and the historic workshop.
EXCLUSIVE PRIVACY
Only bookable as part of the Exclusive Package.
Secure the highlight, the Exclusive Privacy. The delivery space that will enchant all your senses in an absolutely private atmosphere. State-of-the-art technology combined with a unique staging make this delivery an unforgettable moment.
This highlight can only be booked in conjunction with the Exclusive package and is limited in availability. For €249, this room can be booked in your daily schedule for your vehicle delivery.
TRAVEL/CHAUFFEUR SERVICE.
To help you get to your new BMW, we make the journey as smooth as possible! With the Exclusive Package you will be driven to BMW Welt by our chauffeur service.
CHECK IN & PREMIUM LOUNGE.
Fancy a little refreshment before you feast your eyes on the main course? We'll treat you to a quick taste. After your arrival and your check-in, treat yourself to a refreshment and a snack in our Premium Lounge. It offers a direct view of the BMW Welt premiere.
MEANWHILE. BEHIND THE SCENES.
A SPARKLING ENTRANCE.
TIME TO GET UP! HERE IT GOES!
Love at first click.
In the Product Info Center, you will encounter your vehicle for the first time - as a virtual entity on high-resolution screens. Explore your new BMW interactively and learn all about the technologies you can use in the future.
Absolutely real. Absolutely indescribable.
The very moment you've been waiting for is here! You will receive your new BMW on one of the famous turntables from your personal vehicle specialist. Gaze in admiration at its design, feel the comfort inside and savour the fragrance of a new BMW. Meanwhile, we will explain the operation and individual comfort features of your new favourite car.
"Just wow! That moment when we saw our new M4 at the premiere gave me absolute goosebumps."
PREMIUM Package BMW M4.
Cuisine at Bavarie by Käfer.
The car - electrifying. The tours - impressive. The food - exquisite. If you book the Exclusive Package for your pick-up, the day becomes a double pleasure. After the ceremonial handover of your BMW, a 4-course menu created by star chef Bobby Bräuer waits for you in the Bavarie by Käfer restaurant.
SIXT MEETS BMW WELT.
WOULD YOU LIKE SOME MORE WITH THAT?
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Plant Tour and Zentrum Museum.
BMW Zentrum Guidelines.
- Vehicle exhibits are on display. For the protection of all guests, vehicle doors will remain locked.
- The BMW Boutique is open.
- Masks are optional for all visitors and BMW Zentrum staff. Complimentary face masks are available.
- The Isetta Café is operating on full-service.
- Public events and museum rentals are available.
Plant Tours.
Assembly hall tours are currently unavailable due to multiple construction projects onsite. Please check back for updates on availablity of the asembly hall tours in fall 2024. As an alternative, please join us for a 50 minute Best Fit Body Shop-Glimpse Tour. Reservations are requested for select times, Monday through Friday. Click the button below to make your reservation for the Best Fit Body Shop-Glimpse Tour.
The Zentrum Museum.
Visit this one-of-a-kind building and experience the past, present and future of BMW in the only BMW museum in North America. Your senses will come alive as you feel the power of the BMW brand firsthand, from its beginnings in aviation and motorsports to its rise to prominence on the global stage. Take a self-guided trip through the museum to experience BMW exhibits that both astonish and inspire.
Here you will see BMW’s numerous milestones in both racing and touring vehicles. View rare and important vehicles from BMW’s past, such as the famous Isetta “Bubblecar”. As you stroll through the Zentrum, you’ll trace BMW’s pioneering spirit straight back to these beautifully restored classics. You can also explore what’s current in BMW, with exhibits that feature state-of-the-art technologies, including rarely seen models available through our exclusive collection.
See the X family of vehicles assembled at BMW Manufacturing up close — every line, every curve, every exhilarating detail of these truly remarkable BMWs—all assembled next door, at the South Carolina plant.
The Zentrum is a living museum, a combination of innovation and performance. At the Zentrum there is truly something for everyone, it is here that the “Ultimate Driving Machine” offers the ultimate backstage pass.
At no cost to you or your family, plan a visit to the Zentrum museum. Zentrum museum hours are Monday through Friday, from 9:30 a.m. to 5:30 p.m.
Zentrum and Plant Closings.
- January 1- New Year's Day
- January 15- Martin Luther King, Jr. Day
- February 6- Zentrum closes at 12 noon
- February 19- Zentrum closes at 12 noon
- February 20-23- Closed to the Public
- March 29- Good Friday
- May 27- Memorial Day
- June 17- Juneteenth National Independence Day
- July 1-12- Closed to the Public
- August 27-30- Closed to the Public
- September 2- Labor Day
- November 28-29- Thanksgiving holiday
- December 23-31- Christmas holiday
Tour Registration and Directions.
- For information call 1-888-tourBMW (868-7269)
- To schedule a tour, REGISTER ONLINE or call 1-888-tourBMW(868-7269).
BMW Manufacturing is the global center of competence for BMW X models and assembles the BMW X3, X4, X5, X6, X7, and XM Sports Activity Vehicles and Coupes and their variants. This South Carolina factory is where state of the art assembly happens, blending innovative engineering and premium quality.
Assembly hall tours are currently unavailable due to multiple construction projects onsite. Please check back with us for updates on availablity of the assembly hall tours in fall 2024. As an alternative, please join us for a 50 minute Best Fit Body Shop-Glimpse Tour. Reservations are requested for select times, Monday through Friday. Book a Glimpse Tour and see for yourself how the Ulitmate Driving Machine is assembled.
Important Factory Tour Information.
Must i make a reservation.
- Yes, advance reservations are required.
Is there a charge for the tour?
- Yes, there is a cost for the tour. Details on cost and tour schedules can be found on the FareHarbor site .
- Prepayment is required for reservations.
- Cancellations must be made at least 48 hours in advance for refunds by emailing [email protected] .
Is there an age requirement for the tour?
- You must be 12 years of age or older to participate in the Best Fit Body Shop-Glimpse Tour.
- Details on cost and tour schedules can be found on the FareHarbor site .
Tour guidelines for the Best Fit Body Shop-Glimpse Tour.
- You must arrive at the BMW Zentrum 30 minutes before the selected departure time to check in for your tour.
- Guests 18 years of age and older must present a picture ID upon arrival for a scheduled tour.
- Tour participants must be 12 years of age or older.
- Completely enclosed shoes are required to tour our facility . No flip flops, high heels, open toe, open side, or open heel shoes are permitted. You will NOT be permitted on the tour if your shoes do not meet the guidelines. No exceptions.
- Photographs can only be taken while visting the Zentrum Museum & Visitors Center.
- Photos are strictly prohibited inside the plant.
- Cell phones must be turned off during the tour.
- Please leave personal belongings, backpacks and other large luggage, locked in your vehicle.
- Service Dogs are not allowed inside the plant, other accommodations are available. Please coordinate in advance by calling 1-888-tourBMW(868-7269).
- We are an active assembly facility, therefore changes to the tour option may occur at any time which are beyond our contruol due to unforeseen circumstances.
- Thank you for your reservation, we hope that you will enjoy your future tour experience. However, please note that BMW reserves the right to cancel tours at any time.
Schedule a Tour.
- To schedule a tour, REGISTER ONLINE or call 1-888-tourBMW (868-7269).
Plan an Event.
The Zentrum is more than just a museum. It’s a meeting and events center, a cafe, a gallery and a BMW ultimate experience. Whether you’re planning a gathering for your entire sales force, a nationwide conference or an intimate fundraising dinner for a select few, the Zentrum offers you a setting as distinctive as the vehicles BMW assembles.
Facility rental includes the entire Zentrum museum, which offers:
- An auditorium (seats 200)
- Use of the Isetta Café
- Expansive exhibit space
- Guided plant tours (when available)
If you’re looking for the latest BMW gear, the Zentrum is the ultimate destination. The BMW Boutique is complete with everything you need to take on the open road in style. Pick up fashionable BMW clothing or check out the latest motoring accessories for your home or office. When it comes to finding the right gift for the automotive enthusiast, the Zentrum gift shop is the only place you need to go.
Learn more.
The most important questions about your plant tour
General questions.
Tickets for the Plant Tour Leipzig are available in the ticket shop . Please note that all tickets for guided tours must be purchased in advance. There is no ticket counter on site. Tickets can be purchased three months before the respective tour date. If you are planning a visit for a longer period of time and the desired period is not yet bookable, please register on our waiting list .
Tickets for the Plant Tour Berlin are available in the ticket shop . Please note that all tickets for guided tours must be purchased in advance. There is no ticket counter on site. Tickets can be purchased three months before the respective tour date. If you are planning a visit for a longer period of time and the desired period is not yet bookable, please register on our waiting list .
Tickets for the Plant Tour Oxford are available in the ticket shop . Please note that all tickets for guided tours must be purchased in advance. There is no ticket counter on site. Tickets can be purchased three months before the respective tour date. If you are planning a visit for a longer period of time and the desired period is not yet bookable, please register on our waiting list .
On the BMW Welt website you will find all the information you need about purchasing tickets at the BMW Museum and BMW Welt München.
You will find information on the ticket costs for your chosen factory tour in our ticket shop . If you have any further questions, please do not hesitate to contact our staff by sending an email to [email protected]
All information about your visit to the BMW Group Plant Munich can be found on the BMW Welt website .
Reduced prices apply to children and pupils under 18, apprentices, students, severely disabled persons, unemployed, pensioners and BMW Clubs. BMW Group employees receive a reduced price on single tickets.
A transfer of the ticket to another person is possible up to two days before the booked date. Please inform our booking centre in advance of the name change in writing by e-mail to [email protected] .
Tickets can be cancelled free of charge or rebooked for another date up to 14 days before the booked date, after which the full ticket price will be charged as a cancellation fee. If you wish to change or cancel a booked tour, please contact our ticket shop at [email protected] .
In exceptional cases, tours that have already been booked may be curtailed or cancelled for operational reasons. In this case, the price of your guided tour will of course be refunded in full.
Should it not be possible to conduct a tour due to official orders, the BMW Group reserves the right to cancel the tour.
The cancellation conditions for the BMW Museum and BMW Welt Munich can be found on the BMW Welt website .
For safety reasons, children under the age of 7 are not permitted to take part in the guided plant tours, and children under the age of 14 must be accompanied by an adult. An accompanying person may look after a maximum of five children at the same time. The BMW Group offers school classes the opportunity to visit selected plants in specially tailored tours. If you are interested, please contact us by e-mail at [email protected] .
For safety reasons, children under the age of 14 are not permitted to take part in the plant tours.
The BMW Group offers school classes the opportunity to visit selected plants in specially tailored tours. If you are interested, please send an email to [email protected] .
Children under the age of 14 are not allowed to enter the factory premises. Children under 16 years may only enter the factory premises if accompanied by an adult.
The BMW Group currently offers public tours at several locations. Three locations are in Germany: Berlin, Leipzig and Munich. A fourth location with the option of a public plant tour is in Oxford (United Kingdom).
Not all BMW Group production and assembly sites offer public plant tours. The BMW Group plants in Dingolfing, Landshut, Regensburg and Steyr, for example, are so-called target group locations that offer their tour formats for trade visitors and special formats. Guided tours are therefore not bookable.
The public factory tours are offered in German and English. For safety reasons, tour guests should understand the language of the respective tour or have an interpreter present.
Tickets can usually be booked three months in advance. If you are planning a visit in the longer term and the desired period is not yet available for booking, please register on our waiting list . We will then inform you as soon as the period is available for booking.
You can find all information about your arrival on the approach page .
There are public car parks in the immediate vicinity. If you are travelling by public transport, simply take the X33 bus or the U7 underground line to the stop “Zitadelle”. Coming from the west, you can also take the X33 bus to the “Motorradwerk” bus stop.
Navigation Tip: For GPS systems, we recommend entering the postcode OX4 2RD, this will take you closer to the MINI Visitor Centre. And if you are familiar with what3words navigation, here is our what3words address: ///battle.visit.hunt.
Parking spaces for passenger cars can be found in front of the entrance to the central building. Please make sure to park only in the appropriately marked parking spaces for guests. Parking spaces for coaches can be provided, subject to prior notification via the booking centre .
You will find public parking spaces for cars in Zitadellenweg. Due to the limited number of parking spaces, we recommend travelling to the plant by public transport: The underground station “Haselhorst” is only a few minutes’ walk away. Parking spaces for motorbike groups and coaches can be reserved by prior arrangement via the booking centre .
Parking spaces for coaches can be reserved in advance via the booking centre . No reservation is possible for cars. Sufficient public car parking spaces are available and are signposted on site.
Group tours
A group can consist of up to 15 participants. Groups of up to 30 participants will be divided between two guides.
A group can consist of up to 15 participants. Larger groups are divided among several guides.
Group tours are exclusive tours for the participants of your group only and can be booked directly through our ticket shop
Individual requests can be made by emailing [email protected] . For group requests, please let us know the number of participants and your preferred date, and we will try to enable said request or suggest alternatives.
Persons using pacemakers must avoid the body shop as there is electromagnetic radiation in these areas. The stations can be skipped during the tour without any problems. Before visiting the factory, please contact the booking centre .
For a full tour experience visitors will receive audio guides with headphones. Wearing the headphones is mandatory. If you are unable to wear headphones for health reasons, please contact the booking centre before visiting the plant.
Persons using pacemakers or insulin pumps must avoid certain areas, but may still participate in the plant tour. Before visiting the factory, please contact the booking centre .
Tours are not suitable for pregnant people or persons with an electronical medical implant (e.g. pacemakers, insulin pumps, etc.)
Assistive listening technology can be provided for individuals with reduced ranges of hearing (hearing loops).
ACCESSIBILITY
The Basic Tour is suitable for wheelchair users, various lifts are used on the tour.
The Extended Tour is not free of barriers and therefore cannot be booked by wheelchair users. We would also like to point out that the Extended Tour is approx. 4.5 km long and involves climbing several flights of stairs, so please bear this in mind when planning your tour.
All tour formats are suitable for wheelchair users.
The tour is accessible for wheelchairs, but it is necessary that the person in the wheelchair can at least get on the bus and walk a few steps independently. Upon arrival of the bus, we will provide a foldable wheelchair for the duration of the tour, you can leave your own wheelchair at the visitor centre. No electric wheelchair may be brought along. Whether your own wheelchair can be taken along, can only be checked on site (subject to availability, must be able to be lifted into the bus). An accompanying person will have to push the wheelchair during the tour; carers have free entry.
It is possible to use walking aids (walkers, canes, etc.) on the tour.
There are no restrictions for people with hearing aids.
Request assistive listening technology (hearing loops) from the booking centre if your hearing instrument is compatible.
The tour is not suitable for pregnant people or people with an electronic medical implant (e.g. pacemakers, insulin pumps, etc.) as electromagnetic radiation is used in some areas, which can cause arrhythmia in implants. There is no alternative route. If you are affected and were not aware of this at the time of booking, you can cancel your ticket free of charge.
Carers receive a free ticket. Please contact our booking centre at [email protected] to book a free ticket for the carer in addition to the booked ticket.
The plant has a health service, emergency paramedics and sufficient first aiders in all areas.
There are first response teams within the plant operation.
Our shop is located directly at Gate 1 – this is also the meeting point at the beginning of the tours.
The BMW Lifestyle Shop is located in the central building of the BMW Group Plant Leipzig.
From July 2024, the BMW Group Plant Oxford will have a small souvenir shop with a limited selection of products. You can find more merchandise in our MINI Lifestyle Shop .
All information about your visit and purchase at the BMW Group Plant Munich can be found on the BMW Welt website .
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The group tour is offered in German and English and is fully accessible. Duration: approx. 60 minutes. Participants: max. 20 people. Starting point: Foyer Museum (Am Olympiapark 2, 80809 Munich). Get navigated to the meeting point here. Ticket prices: Group price: 280.00 EUR / reduced* 220.00 EUR. All prices incl. VAT.
Plant Munich Tour. The BMW Group Plant Munich is the main plant of the BMW Group. Since 1923, vehicles and engines have been manufactured here. Today, the BMW Group is in the midst of the transformation to e-mobility. From the end of 2027, the BMW Group Plant Munich will exclusively manufacture all-electric models. The BMW Group plant in Munich ...
BMW WELT. Opening hours building + parking garage: Monday to Saturday 7:30 am - 00:00 midnight. Sundays and holidays 9:00 am - 00:00 midnight. Please note that our vehicles are serviced in the showroom from 09:00 to 18:00. For a personal consultation with a BMW Genius, book a free appointment in advance.
The BMW Group Plant in Munich produces over 900 automobiles and up to 1,400 engines every day. The production from the press shop to assembly extends over 12 halls.
With a guided tour of the BMW Group's main plant in Munich, you will get to know selected production areas of automobile manufacturing. The main plant is located in the north of Munich, across the street from the Group headquarters, the BMW Museum and BMW Welt. Around 7,000 employees from over 50 nations work at this site, including approx. 850 ...
BMW Factory Tour Munich. Models Produced: 3 Series Plug-in-Hybrid 330e, 3 Series Sedan, 3 Series Touring, 4 Series Coupe, M4 Coupe, Engines (Note: For the other 8 BMW factory tours outside of Munich, be sure to check out BMW Factory Tours: The Ultimate Planning Guide)
Munich Private Walking Tour including the BMW Museum and BMW Welt. 1. Historical Tours. from . $508.42. per group (up to 15) Munich City Hop-on Hop-off Tour. 231. Audio Guides. from . $27.12. per adult. Munich 2 Days Tour in Eagle's Nest, BMW and Olympia. Historical Tours. from . $1,165.97.
Come and gain exciting insights into the world of BMW Group plants and learn all about the future of production. Visit us in Berlin, Leipzig, Munich and Oxford and experience what is behind the ... Tours are already up and running in Munich. To book, please contact [email protected] directly or call 089 /1250 16001.
Book exclusive tours of BMW Welt, the BMW Museum or BMW Group Classic and let your participants take a look behind the scenes of the BMW brand. Or bring the allure of the BMW Group closer to your guests with a Genius, who will give you exciting insights into products and brands. And finally, with the charming cult vehicle BMW Isetta, you are ...
To join the BMW Group Plant Tour, you just need to contact the factory either by phone or by email. Once you've confirmed your visit, you just need to make your way to the BMW Welt information desk in time for your tour. +49 (0)89 125016001. [email protected]. 2.
TheBMW Plant Munich is open to all visitors over the age of seven. Maximum group size is 30 visitors; guests can opt to take a private tour or join a group tour. Tours should be booked in advance by calling the BMW Welt Info Service at +49 180 2 118822 (0.06 EUR/call from a Deutsche Telekom landline; maximum of 0.42 EUR per minute for calls ...
The BMW Group plant Munich is the parent BMW Group plant. It combines engineering excellence and innovative power with the passion of its approximately 7,800 employees from over 50 nations. The BMW Group Munich plant produces cars and engines since 1922. Plant Tours.
The full-day, all-encompassing 6-hour option includes a private walking tour through the center of Munich, as well as a drive to all of its sights outside of the center such as the Olympic Stadium, BMW Museum and World, Nymphenburg Palace, and many more. 2 to 6 hours. Free Cancellation. from. $474.50.
Top ways to experience BMW Museum and nearby attractions. Munich Private Walking Tour including the BMW Museum and BMW Welt. 1. Historical Tours. from. $508.16. per group (up to 15) Munich City Hop-on Hop-off Tour. 232.
Munich Private Walking Tour with the BMW Museum and BMW Welt. Experience the diverse and captivating treasures of Munich on a 4-hour tour that takes you beyond the well-known landmarks. Begin by exploring the fascinating world of BMW at the BMW Museum and Welt. Immerse yourself in the history and evolution of BMW's iconic cars, motorcycles, and ...
Leipzig Plant Tour. Experience pioneering innovations, the latest sustainability standards and modern architecture - united at the BMW Group Plant Leipzig. The future is electric, digital and circular. The economic success of the BMW Group is based on great inventiveness, long-term thinking and an awareness of ecological and social ...
Munich Private Walking Tour with the BMW Museum and BMW Welt. Experience the diverse and captivating treasures of Munich on a 4-hour tour that takes you beyond the well-known landmarks. Begin by exploring the fascinating world of BMW at the BMW Museum and Welt. Immerse yourself in the history and evolution of BMW's iconic cars, motorcycles, and ...
Plant Tours: experience the production. Immerse yourself in the world of production! At our plants, you get to see our vehicles, bikes and components being put together in real-time; As a result, learn more about the BMW iFACTORY, the visionary master plan for the entire production. In the BMW Group plant in Leipzig, you will gain an insight ...
The very moment you've been waiting for is here! You will receive your new BMW on one of the famous turntables from your personal vehicle specialist. Gaze in admiration at its design, feel the comfort inside and savour the fragrance of a new BMW. Meanwhile, we will explain the operation and individual comfort features of your new favourite car.
However, please note that BMW reserves the right to cancel tours at any time. Schedule a Tour. To schedule a tour, REGISTER ONLINE or call 1-888-tourBMW (868-7269). Book Plant Tour Plan an Event. The Zentrum is more than just a museum. It's a meeting and events center, a cafe, a gallery and a BMW ultimate experience.
It is located in the north of Munich, in the immediate vicinity of the corporate headquarters, the BMW Museum and BMW Welt. Around 8,000 employees from over 50 nations work at this site. Vehicles and engines have been produced in the heart of Munich since 1922 -and around eleven million premium cars now roll off its production line.
BMW Group Production News Experience. Tickets. en de. Tickets. BERLIN Plant Tour. Get your tickets now. OXFORD Plant Tour. Get your tickets now. LEIPZIG Plant Tour. Get your tickets now. Home FAQ Contact Imprint Data protection Links. Use of cookies. We use cookies - including third-party cookies - to collect information about how visitors ...
Our shop is located directly at Gate 1 - this is also the meeting point at the beginning of the tours. The BMW Lifestyle Shop is located in the central building of the BMW Group Plant Leipzig. From July 2024, the BMW Group Plant Oxford will have a small souvenir shop with a limited selection of products.